Ewom - Open Access .click

Results 151 to 160 of about 1,161 (160)

Some of the next articles are maybe not open access.

The Effect of the first eWOM Behavior Motivational Factors on the Direction of eWOM

The Korean Journal of Advertising and Public Relations, 2022
Hye-Ra Oh, Yunjae Cheong
openaire +1 more source

International Journal of Internet Marketing and Advertising, 2017
Charu Sijoria, Srabanti Mukherjee, Subhojit Sengupta +2 more
openaire +1 more source

In eWOM We Trust

Business & Information Systems Engineering, 2013
openaire +2 more sources

Preface for Special Issue: EWOMS 2009

Human Movement Science, 2011
João, Barreiros +2 more
openaire +2 more sources

Paid Advert - EWOMS

Journal of Biomechanics, 2003
openaire +1 more source

Electronic word of mouth (eWOM)

International Journal of Advertising, 2009
Mira Lee, Seounmi Youn
openaire +1 more source

EWOM Engagement

2017
Hammedi, Wafa, Virlee, Justine
openaire +1 more source

Consumer Resistance to Sponsored eWOM

2018
openaire +1 more source

Relationship between eWOM Usefulness, eWOM Adoption, and Buying Intention on Social Networking Sites

International Journal of Applied Management Science
openaire +1 more source

UGC and EWoM Research Respondents

openaire +1 more source

electronic word-of-mouth
12. responsible consumption
9. industry and infrastructure

business
gender
social media

online review
perceived value
marketing