Results 41 to 50 of about 1,161 (160)

Understanding the Sources of Happiness in an Extended Tourism Context: A Longitudinal Interpretative Phenomenological Analysis

open access: yesInternational Journal of Tourism Research, Volume 27, Issue 5, September/October 2025.
ABSTRACT While existing research on happiness in tourism has primarily focused on short‐term, traditional contexts (e.g., leisure and recreation), little is known about the sources of happiness in long‐term, extended tourism contexts. Grounded in a phenomenological approach, this study explores the sources of happiness throughout a study‐abroad ...
Mohsin Abdur Rehman   +2 more
wiley   +1 more source

The Relationship Between Electronic Word-of-Mouth, Travel Intention and Forwarding Information: A Study in Da Nang City

open access: yesTạp chí Phát triển và Hội nhập
The aims of this study are to identify the relationship between concepts in eWOM, travel intention, and forwarding eWOM. In particular, we explore and test the new relationship between visual cues of eWOM and the useful information of eWOM.
Tam Dinh Ngo   +2 more
doaj   +1 more source

ANALYSIS OF THE EFFECT OF QUALITY COMPONENTS OF WEB 2.0 ENABLED E-COMMERCE WEBSITES ON ELECTRONIC WORD-OF-MOUTH MARKETING (EWOM) AND ON CUSTOMER LOYALTY [PDF]

open access: yesAnnals of the University of Oradea: Economic Science, 2016
Electronic Word-of-Mouth Marketing (eWOM) has begun to play a more important role in customers’ purchasing decisions (Cheung and Thadani, 2012, Jones and Taylor, 2007).
HARUN GUMUS, VEDAT BAL
doaj  

Emerging Sources, Formats, Channels, Devices, and Audiences in Modern eWOM Communications

open access: yesPsychology &Marketing, Volume 42, Issue 9, Page 2430-2443, September 2025.
ABSTRACT This conceptual paper examines how electronic word‐of‐mouth (eWOM) has evolved beyond traditional text‐based reviews posted on online communities and e‐commerce platforms to encompass diverse formats, sources, channels, and audiences in today's digital landscape.
Raffaele Filieri   +2 more
wiley   +1 more source

AI‐Mediated Communication in E‐Commerce: Implications for Customer Trust

open access: yesInternational Journal of Consumer Studies, Volume 49, Issue 5, September 2025.
ABSTRACT Generative artificial intelligence (AI) technologies offer new potential for marketing and customer operations, such as automation and personalization of customer service. However, more must be understood about how AI‐mediated communication (AI‐MC) affects customer trust.
Christine Hennighausen   +2 more
wiley   +1 more source

eWOM, revisit intention, destination trust and gender [PDF]

open access: yesJournal of Hospitality and Tourism Management, 2017
Abstract This article investigates the impact of eWOM on intention to revisit and destination trust, and the moderating role of gender in medical tourism industry. Result from structural equation modeling (n = 240) suggests the following: (1) that eWOM influences intention to revisit and destination trust; (2) that destination trust influences ...
Abubakar, Abubakar Mohammed   +3 more
openaire   +2 more sources

Evaluating Chef's Creativity and Restaurant Quality: An Empirical Analysis of the Role of Gastronomic Guides in the Italian Fine‐Dining Market

open access: yesKyklos, Volume 78, Issue 3, Page 852-873, August 2025.
ABSTRACT The quality of fine‐dining restaurant food is complex and presents information issues in customers' quality evaluation, configuring this good as a luxury and cultural good. We investigate the role of experts in influencing customers' evaluation and other stakeholders' characteristics in such a sector by analyzing a dataset of top Italian chefs
Francesco Angelini   +2 more
wiley   +1 more source

A Bibliometric Review of Digitalization in Tourism Supply Chains in the Context of Industry 4.0

open access: yesStrategic Change, Volume 34, Issue 4, Page 577-595, July 2025.
ABSTRACT The tourism industry has experienced significant turbulence over the past two decades, characterized by dramatic advancements and formidable challenges. One notable development has been the application of Industry 4.0 technologies to various areas of the tourism supply chain. This review employs the bibliometric method to identify the research
Nghia Thi Minh Luu   +4 more
wiley   +1 more source

The role of AI face-swapping technology anxiety in negative eWOM contagion: SEM and fsQCA findings

open access: yesHumanities & Social Sciences Communications
Negative electronic word of mouth (eWOM) is a critical barrier to the diffusion of new technologies. Understanding the mechanisms underlying negative eWOM contagion can assist new technology providers in mitigating the effects of such contagion.
Xing-Zheng Xie, Qiu-Ting Duan
doaj   +1 more source

PERAN BRAND IMAGE MEMEDIASI PENGARUH EWOM TERHADAP NIAT BELI ULANG PADA TOKOPEDIA

open access: yesE-Jurnal Manajemen
Peran brand image dalam memediasi pengaruh EWOM terhadap niat beli ulang pada Tokopedia menjadi tujuan yang dilakukan pada penelitian ini. Sampel penelitian terdiri dari 135 orang konsumen Tokopedia di Kota Denpasar dengan metode nonprobability sampling.
Muduartha Bella Fransisca   +1 more
doaj   +1 more source

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