Cultivating export market oriented behavior in halal marketing [PDF]
Purpose– The purpose of this paper is to highlight the development of global halal marketing by assessing its current status, challenges and issues within and measures taken to improve it.
Abd Razak, Ili Salsabila +1 more
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The Impact of Industry 4.0 on Export Market Orientation, Market Diversification, and Export Performance [PDF]
Background and Purpose: Existing literature on the Industry 4.0 concept does not provide a clear empirical verification if and how the implementation of Industry 4.0 impacts export market orientation, market diversification, and export performance of ...
Naglič Alenka +2 more
doaj +2 more sources
PENGARUH ORIENTASI PASAR TERHADAP KINERJA EKSPOR SUMATERA BARAT [PDF]
International trade theories are merely explaining several private business units. Therefore, the development of international trade theories has emerged.
yola malinda
doaj +4 more sources
This work aims to identify the relationship between marketing strategies of exporting Taquari Valley firms with the export performance and export market orientation. To achieve the goal sought proposed is the development of theoretical benchmark, made up
Marlon Dalmoro
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Export-Orientation of Foreign Manufacturing Affiliates in India: Factors, Tendencies and Implications [PDF]
This paper addresses an important development issue in the literature of international production, namely, what motivates market-seeking foreign direct investment (FDI) to undertake export activities.
Jaya Prakash PRADHAN +2 more
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The impact of export market orientation and competitive advantage on export performance (case study: The Study of Exemplary Exporters of Iran Selected in 2012 [PDF]
Today export considered as important indicators in the global development companies and countries, and given the export orientation and competitive advantage is important to increase export performance.
Mahmood Mohammadian +2 more
doaj +1 more source
The Study of Effect Export Market Orientation and Marketing Mix Adaptation on Export Performance (Case Study: Non-oil Exporter Firms in Tehran) [PDF]
The current paper examines the impact of export market orientationand marketing mix adaptation on export performance in Tehran's exports companies. The current paper pursues two major goals; first to figure out export market orientation and marketing mix
Rahim Mohtaram, Mehrdad Movasagh
doaj +1 more source
Despite various studies into the relationship between performance and the export market orientation, researchers still argue that the current findings remain mixed and inconclusive.
Asmat-Nizam Abdul-Talib +2 more
doaj +1 more source
The research examined the performance of export marketing performance through the implementation of market orientation intervened by export marketing strategy and export marketing capability.
Indra Muis
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INFLUENCE OF MARKET ORIENTATION AND CROSS-FUNCTIONAL COLLABORATION ON EXPORT PRODUCT ADAPTATION STRATEGY AND EXPORT MARKETING PERFORMANCE [PDF]
The study of Export Marketing Performance becomes very important after the export trade world was affected by the Covid-19 pandemic in 2020 and 2021. Meanwhile, high global inflation resulted in the weakening of global people's purchasing power in the ...
Naparin M., Helmi M.
doaj

