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An Analysis of Iranian University Library Websites from Standpoint Five Effective Factors on Google SEO : Iranian University Library Websites and Google SEO

2021 7th International Conference on Web Research (ICWR), 2021
The main purpose of this study was, analysis of library websites of Iranian governmental universities affiliated with the ministry of science from Standpoint, five effective factors on Google Search Engine Optimization (SEO). First, the five factors that impact Google SEO, by the Google Help Center and some previously published articles, Identified ...
Maryam Tavosi, Nader Naghshineh
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Identifying valid search engine ranking factors in a Web 2.0 and Web 3.0 context for building efficient SEO mechanisms

Engineering Applications of Artificial Intelligence, 2015
It is common knowledge that the web has been continuously evolving, from a read medium to a read/write scheme and, lately, to a read/write/infer corpus. To follow the evolution, Search Engines have been undergoing continuous updates in order to provide the user with a well-targeted, personalized and improved experience of the web. Along with this focus
Themistoklis Mavridis   +1 more
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Comparative analysis of SEO factors across and within distinct industries – ecommerce, hospitality, telecommunications

2020
This paper explores the effect of different search engine optimization (SEO) factors across three distinct industries - ecommerce, hospitality, telecommunications. It aims to do so by presenting correlations between the value of the factors and a webpage’s rank by obtaining and quantifying the data through specialized tools.
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ANALYSIS OF THE INFLUENCE OF FACTORS ON TRAFFIC: FROM SEO TO CONTENT MARKETING

EKONOMIKA I UPRAVLENIE: PROBLEMY, RESHENIYA
The article analyzes the key factors that influence the increase of website traffic and optimization of interaction with users. The methods of SEO optimization, content marketing, active use of social networks, advertising campaigns and e-mail marketing are considered.
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Factors for enhancing visibility in digital repositories: Metadata quality, interoperability standards, persistent identifiers, and SEO-GEO optimization

In the context of open science and scholarly communication, enhancing the visibility of digital repositories is essential for maximizing the reach, impact, and discoverability of the content they host. This chapter explores five key strategies to improve repository visibility: optimizing metadata quality, enabling interoperability protocols, adopting ...
Danilo Reyes-Lillo   +2 more
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A Comparative Study on Factors that Infulence the Choice of Listed Companies’ SEO Approaches in China and Korea

Korean Corporation Management Review, 2021
Hyun Tai Choo, Jun Gyu Lee, Jiaxin Hao
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The SEO-to-GEO Gap: Quantifying Ranking Factor Divergence Between Traditional and Generative Search

<div> The emergence of generative AI search engines, including Google AI Overviews, ChatGPT search, and Perplexity, has created a new optimization paradigm: Generative Engine Optimization (GEO). Although practitioners increasingly recognize this shift, the literature still lacks a careful cross-paradigm comparison that separates direct factor ...
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La evolución del seo en la era de la inteligencia artificial: un enfoque en EEAT y el factor humano

El libro que aquí presentamos se corresponde con los trabajos de investigación, en forma de comunicaciones, que fueron presentadas y defendidas por sus autoras/es en el II Congreso internacional «Derecho, Economía, Empresa e Innovación Docente», celebrado en la Universidad Politécnica de Valencia, en su Campus de Alcoy (Alicante), los días 15 y 16 de ...
Juan Seguí Moreno   +3 more
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