Results 211 to 214 of about 5,956,341 (214)

Communicating About Sustainability in Fashion: A Construal Level Theory Approach

European Journal of Marketing
Zoe Lee, Iain Davies, Sianne Gordon-Wilson   +2 more
exaly  

Exploring the Role of Prospect Theory for Fast-Fashion Practice as Experienced Through a Generational Lens: Marketing an Environmental Business Strategy That Appeals to Fashion Identity and Time Horizon Values

Business Strategy and the Environment
Elaine L Ritch, Noreen Q Siddiqui
exaly  

Impact of Fashion Influencers on Consumers' Purchase Intentions: Theory of Planned Behaviour and Mediation of Attitude

Journal of Fashion Marketing and Management
Deepak Jaiswal
exaly  

Exploring Virtual Fashion Consumption Through the Emotional Three-Level Theory: Reflections on Sustainable Consumer Behavior

Sustainability
Haina Shen
exaly