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2021
In a fast-moving global industry how does anyone know what the next trend will be? To answer this question, fashion professionals engage in a systematic, analytical process to predict and understand changes in society and consumer behavior. Forecasting companies and developers collect information related to culture, the economy, politics, and ...
Eundeok Kim +3 more
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In a fast-moving global industry how does anyone know what the next trend will be? To answer this question, fashion professionals engage in a systematic, analytical process to predict and understand changes in society and consumer behavior. Forecasting companies and developers collect information related to culture, the economy, politics, and ...
Eundeok Kim +3 more
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Trend Hunters E-Shop for Trending Fashion
Journal of Big Data Technology and Business Analytics, 2022The main goal of the study is to learn the importance of e-shop in today's competitive market. How will offline retailers survive? And how to provide best services?How to present better product in less prize and maintain relationship among the existing customers.
Abhilasha Jadhav +2 more
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Analysis and prediction of fashion trends. How social trends affect fashion
Ştiință și educație: noi abordări și perspective: Materialele conferinţei ştiinţifice internaţionale, Seria 25. Volumul 3 : Ştiinţe umanistice şi arte, Ştiinţe exacte şi ale naturii, 2023Today it is no longer enough to just catch the changes in society and use this knowledge: we have to be proactive: we “predict” and then quickly and accurately formulate the trends. Fashion design, as a creative unit, is a branch of production in which the use of forecasting techniques and systems is of particular importance, which makes it possible to
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Monash Business Review, 2008
Avinash Kapoor and Chinmaya Kulshrestha study the buying behaviour of a group of young Indian women. Copyright 2008 Avinash Kapoor and Chinmaya Kulshrestha. No part of this article may be reproduced by any means without the written consent of the publisher.
Kapoor, Avinash, Kulshrestha, Chinmaya
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Avinash Kapoor and Chinmaya Kulshrestha study the buying behaviour of a group of young Indian women. Copyright 2008 Avinash Kapoor and Chinmaya Kulshrestha. No part of this article may be reproduced by any means without the written consent of the publisher.
Kapoor, Avinash, Kulshrestha, Chinmaya
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Cars and Clothing: Understanding Fashion Trends *
Journal of Marketing, 1968Keeping attuned to fashion trends is crucial to the success of companies in many industries. This article explains that fashion trends can be detected fairly easily if the marketer is aware of certain factors which help to determine whether a particular innovation will go on to become an accepted fashion.
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Standardization and Fashion Trends
2002Abstract Great uniformity can exist across space but a small one across time. Many actors share similarities in each period but the characteristics that are similar are not stable. Instead, these characteristics are different in different periods.
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The discourse of fashion change: Trend forecasting in the fashion industry
Fashion, Style & Popular Culture, 2019Trend forecasting is often presented as an enigmatic field commanding change and introducing novelty by renovating the cycle of fashion change. This study purposes to interrogate the role of trend forecasting in the process of change in fashion by questioning the processes, how the parties involved, the judgements of forecasters and in which ways trend
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2011
As the fashion system today has become more complex, and democratised, and because businesses have lost some of their poser to dictate trends to fashion consumers, the purpose of this thesis has been to explores the central characteristics of the Danish fashion consumer in the contemporary society.
Lysenko, Jekaterina V. +1 more
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As the fashion system today has become more complex, and democratised, and because businesses have lost some of their poser to dictate trends to fashion consumers, the purpose of this thesis has been to explores the central characteristics of the Danish fashion consumer in the contemporary society.
Lysenko, Jekaterina V. +1 more
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Leveraging Multiple Relations for Fashion Trend Forecasting Based on Social Media
IEEE Transactions on Multimedia, 2022Tat-Seng Chua +2 more
exaly
Sustainable Fashion as a Modern Trend
2021The essence and ideology of sustainable fashion are analyzed and the basic principles of conscious fashion are determined: the use of ecological materials and fabrics obtained from recycled waste; saving all the resources needed for clothing production; as well as changing society's attitude towards clothing.
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