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Fast data for fast fashion

Retail and Distribution Management, 1979
Wallis has a chain of some 70 fashion shops in the UK and Europe, through which they sell clothes they manufacture themselves. Robin Happe joined Wallis some three years ago, and this paper outlines the methods which the company uses to furnish the data necessary for the reporting system around which merchandising procedures revolve.
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Rethinking fast : understanding fast fashion and slow fashion consumers

2020
Today, fashion not only engulfs our daily life but also our environment. Fuelled by globalisation, technological advancement, fierce competition and consumers' need for instant gratification (Djelic & Ainamo 1999; Tokatli 2007; Rahman & Gong 2016), there has been a transformational shift in the way consumers shop, utilize and discard clothing ...
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Fast fashion requires fast marketing

Journal of Fashion Marketing and Management: An International Journal, 2006
PurposeThe purpose of this article is to review the potential contributions of category management (CM) to the UK fashion sector and subsequently to establish evaluation criteria for the application of CM in the UK fashion sector.Design/methodology/approachQualitative research was employed through an exploratory case study method.FindingsCategory ...
Mandy Sheridan   +2 more
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The Fast Fashion Business Model

2016
Fashion has a deep impact on the apparel industry and is used as a lever to gain a competitive advance position. The original idea of the fast fashion firm consists in offering fashionable products at cheap or very cheap prices. The fast fashion players try to capture the trends as opposed to imposing the trends, and simultaneously to reduce the risks ...
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RESEARCH ON FAST FASHION AND FAST FASHION RETAILING IN TURKISH APPAREL SECTOR

2014
Apparel sector has a significant market structure which is affected from economical developments as well as changes rapidly. Then, fast fashion is especially for the recent 10 years has increased its effect on apparel sector. It started to be evaluated as a differentiation strategy and a business model applied by firms in order to create competitive ...
Haciola Y., Atilgan T.
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Fast fashion requires fast marketing: the role of category management in fast fashion positioning

Journal of Fashion Marketing and Management, 2006
Purpose - The purpose of this article is to review the potential contributions of category management (CM) to the UK fashion sector and subsequently to establish evaluation criteria for the application of CM in the UK fashion sector. Design/methodology/approach - Qualitative research was employed through an exploratory case study method.Findings ...
Sheridan, Mandy   +2 more
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The fashion industry: fast fashion and environment

2021
Treball Final de Grau en Administració d'Empreses. Codi: AE1049.
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Fast Fashion Business Model

2016
Fast fashion is a commonly adopted strategy in fashion retailing, the relevance of which is well recognized both in academia and in practice; however fast fashion research is still under-developed and frequently focused on a single aspect of management or marketing.
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Fast fashion and the future

On the Horizon, 2014
Purpose – The purpose of this paper is to suggest that all of the systems, education, economic and social, are caught in an ever-increasing pace, tied in large part to a set of beliefs, largely economic, that resemble a religion and for which there appears to not be a rational option to escape.
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Fast fashion and ecology

2021
Быстрая мода - это термин, используемый для описания дизайна одежды, который быстро перемещается с подиумов в магазины с минимально возможными затратами, чтобы воспользоваться преимуществами тенденций. Управление цепочкой поставок - это управление потоком товаров и услуг, которое включает в себя все процессы, которые превращают сырье в конечную ...
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