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Market Development Strategies for Florida Fresh Sweet Corn: Findings from a Consumer Survey, 2001

open access: yesEDIS, 2003
From 1998 through 2001, the Fresh Supersweet Corn Council promoted fresh sweet corn directly to consumers through a third-party communications agency. In 2001, the Council contracted with the Florida Agricultural Market Research Center at the Institute ...
Tom Stevens   +4 more
doaj   +5 more sources
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