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Introduction: Commercial Diplomacy and International Business. [PDF]
International business has always been intimately linked to the politics of the global economy. Expansion and investment strategies of business play a key role in de?ning the architecture of the global economy.
Lee, D., Ruel, H.J.M.
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For the purpose of understanding the effect of green marketing on brand image, this paper has added mediation variable namely brand image into the research model; meanwhile, in order to better discuss about this issue in the context of green marketing ...
Lanmeng Wu, Ziyang Liu
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Social capital theory related to corporate social responsibility
The article deals with corporate social responsibility and its relationship to strategic management dealing with acquisition, development and utilisation of essential inputs.
Eva Abramuszkinová Pavlíková +1 more
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Although strong recommendations and steps have been developed and taken to adopt the latest technological trend through corporate governance reforms for improving the economic development, however, the trend toward adopting the latest technology has not ...
Muhammad Anees Khan +6 more
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The 'global city' misconceived: the myth of 'global management' in transnational service firms [PDF]
The ‘global city hypothesis' proposed by Saskia Sassen – and subsequently developed by Manuel Castells and others in the theory of a globalized urban network – has in recent years formed the basis for the argument that power and control in transnational ...
Abu-Leghod +64 more
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Concept of comprehensive enterprises business model in global economic environment [PDF]
The effective functioning of a modern enterprise necessitates the awareness of the owners and managers of its strategic orientations, the state of the internal and external environment, its competitive advantages, entrepreneurial potential and ...
Sardak, Sergii +2 more
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Extending Secure Local5G Networking Over Transcontinental Network Slicing
5G technology introduces network slicing, which enables the creation of multiple virtual networks on a single physical infrastructure, each tailored to specific service requirements. However, deploying secure and efficient end-to-end slices, particularly
Fatou S. Secka, Akihiro Nakao
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Theorizing global business spaces [PDF]
Over the last decade, geographers have paid a great deal of attention to transnational firms (TNCs) and global production networks (GPNs) in the global economy, to the emergence of a mobile transnational business class and also to the development of global or globalizing cities.
openaire +2 more sources
Background People living with heart failure (HF) are particularly vulnerable after hospital discharge. An alliance between patient authors, clinicians, industry, and co-developers of HF programs can represent an effective way to address the unique ...
Javed Butler +10 more
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Assessment of Impact of Global Business Environment on International Tourism Brands [PDF]
In the article the concept of modern International tourism is considered. The certain estimation of influence of global factors of business-environment on the process of forming of International tourist brand of countries is presented.
Kucherenko, K. (Ksenia)
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