Results 151 to 160 of about 6,835 (292)

Surprise Marketing

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Surprise marketing, characterized by unexpected tactics such as blind boxes and spontaneous discounts, captivates consumers by sparking curiosity and participation. Despite increasing industry use, scholarly research remains fragmented and limited.
Xin‐Jean Lim   +2 more
wiley   +1 more source

Visual Implied Motion in Marketing: A Dual‐Route Framework of Perceptual Persuasion

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Depicting movement in static marketing stimuli, referred to as ‘implied motion’, is widely used across packaging, logos, and advertising, and multimodal brand communications. Despite growing evidence of its persuasive impact, the underlying psychological mechanisms and boundary conditions remain theoretically fragmented. This systematic review
Tianyi Zhang, Charles Spence
wiley   +1 more source

Ion Activation Methods for Top‐Down Proteomics

open access: yesMass Spectrometry Reviews, EarlyView.
ABSTRACT Mass spectrometry (MS) has emerged as a premier method used to characterize the sequences of proteins. Top‐down proteomics aims to capture the multiple sources of structural diversity reflected in proteins, such as those that arise from alternative RNA splicing events or the addition of post‐translational modifications. Tandem MS (i.e., MS/MS)
Jada N. Walker, Jennifer S. Brodbelt
wiley   +1 more source

Clutter analysis for forward scatter micro-sensors

open access: yes, 2018
Analysis on the clutter characteristics are carried out to investigate the effect of vegetation clutter for ground-based Forward Scatter Radar. Experimental and statistical analysis are presented which involves measured and simulated clutter analysis ...
Zakaria, N. A.   +3 more
core   +1 more source

Development of Ground Clutter Reflectivity Calculation Methods and Simulated Ground Clutter Signal Generation Models Using Airborne Radars

open access: yesThe Journal of Korean Institute of Electromagnetic Engineering and Science, 2021
Tae-Hyung Kim   +6 more
openaire   +2 more sources

Neo‐Taphonomic Analysis of Prey Bone Remains Accumulated by Golden Eagle (Aquila chrysaetos): A Case of Nests in Southern France

open access: yesInternational Journal of Osteoarchaeology, EarlyView.
ABSTRACT The golden eagle (Aquila chrysaetos) nests in rock cavities where it accumulates prey bone remains during the breeding season. Because nests can be reoccupied from year to year, these faunal elements can form remarkable bone accumulations and, in the sub‐fossil record, be mixed with assemblages derived from human or other predator activities ...
Juliette Ripond   +5 more
wiley   +1 more source

Where were all the trees? Computer vision meets landscape history to unlock the potential of historical Ordnance Survey maps

open access: yesPeople and Nature, EarlyView.
Abstract The first edition of the Ordnance Survey's 1:2500 County Series is marked with treed areas, such as woodlands and orchards, and, remarkably, freestanding trees. Consequently, it is an unparalleled source of information on the distribution of trees across Britain in the mid‐late nineteenth century, when the maps were first surveyed. In order to
Toby Pillatt, William A. P. Smith
wiley   +1 more source

Stakeholder and rightsholder engagement in environmental research: Lessons from Canadian scholars engaging diverse groups

open access: yesPeople and Nature, EarlyView.
Abstract To promote inclusivity, relevance and actionability of environmental research, scholars are engaging with rightsholders and stakeholders (Indigenous groups, governments and individuals) to co‐produce research. These transdisciplinary approaches represent diverse forms of ‘engaged’ research (e.g.
Jennifer M. Holzer   +18 more
wiley   +1 more source

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