Results 121 to 130 of about 335,797 (197)

The Influence of Incongruent Line Extensions on Choice of a Brand's Pre‐Existing Products: The Mediating Role of Curiosity

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Many brands have added highly incongruent products to their product lines, such as Lay's Chicken and Waffles Potato Chips, Blueberry Cheerios, and Carrot Cake Oreos. This paper investigates how highly incongruent products influence the choice of pre‐existing items in the product line.
Brittney Stephenson, Nan Zhao, Cynthia Cryder, Robyn A. LeBoeuf, Stephen M. Nowlis   +4 more
wiley   +1 more source

Once and thrice weekly interval training in adults with central obesity: a randomized controlled trial. [PDF]

Nat Commun
Siu PM, Leung CK, Bernal JDK, Yu AP, Recchia F, Tam BT, Fong DYT, Chan DKC, Ngai HH, Lee CH, Yung PSH, Wong SHS, Gibala M.   +12 more
europepmc   +1 more source

All Quiet on the Luxury Front: How and When Sustainability Labels Influence Purchase Behavior

Journal of Consumer Behaviour, EarlyView.
ABSTRACT As luxury brands launch sustainability initiatives and products, they face significant challenges, including the need to effectively communicate their practices to consumers. The current research draws on semiotics theory to explore how and when distinct types of sustainability labels, indexical and iconic, enhance brand authenticity ...
Shelly Rathee, Charles R. Taylor, Tyler Milfeld   +2 more
wiley   +1 more source

Impact of Proline-Rich Salivary Proteins on Interactions between Catechin and Polysaccharides. [PDF]

J Agric Food Chem
Benedetti PR, Alencar Menezes LR, Sassaki GL.   +2 more
europepmc   +1 more source

Carba‐closo‐dodecaborates as Superchaotropic Anions

Chemistry – A European Journal, EarlyView.
The singly charged boron cluster anion CB11H12– forms strong inclusion complexes with cyclodextrins, interacts strongly with nonionic polymers, and serves as an effective transmembrane carrier, positioning itself as the smallest superchaotropic anion known to date. .
Andrea Barba‐Bon, Guillermo E. Quintero, Maryam Ashjari, Ivana Nikšić‐Franjić, Kai‐Jen Tsung, Xiaojuan Wang, Margarita E. Aliaga, Bohumir Grüner, Werner M. Nau   +8 more
wiley   +1 more source

Glyoxalase 1 loss reduces fatty liver but impairs glucose handling in male mice. [PDF]

Physiol Rep
Hoffman EA, Phoebe AM, Trujillo MN, Zhang WC, Jennings EQ, Farrera DO, Orlicky DJ, Rutt LN, McCullough RL, Huacachino AA, Marcinkiewicz MM, Snyder NW, Bruner KR, Payan KB, Martinez DJF, Stern JH, Galligan JJ.   +16 more
europepmc   +1 more source

Role of Lewis centres on ethanol dehydrogenation over the Cu‐Cr/γ‐Al2O3 system

The Canadian Journal of Chemical Engineering, EarlyView.
Cu–Cr interactions on alumina enhance Lewis acid site density, boosting selectivity towards ethanol dehydrogenation products. Soft coke formation on copper and Cu–Cr sites drives deactivation, shifting the reaction towards unwanted dehydration products.
Sakun Preedavijitkul, Wei Tian, Andres Rodriguez‐Marmolejo, Pantita Trongjitraksa, Chaowat Autthanit, Piyasan Praserthdam, Bunjerd Jongsomjit, Jose E. Herrera   +7 more
wiley   +1 more source

Comparative analysis of size and shape variation in <i>Tridacna maxima</i> (Röding, 1798) along the central and northern Red Sea coasts of Saudi Arabia. [PDF]

PeerJ
Ben-Othmen A, Thomas NZQ, Grinang J.
europepmc   +1 more source

Artificial Intelligence as a Catalyst for Environmental and Social Sustainability Practices in SMEs: The Moderating Role of Sustainability, Digitalization, and Innovation Barriers

Corporate Social Responsibility and Environmental Management, EarlyView.
ABSTRACT This study examines the relationship between artificial intelligence and both environmental and social sustainability practices in small and medium‐sized enterprises, with a specific focus on the moderating effects of implementation barriers relating to sustainability, digitalization, and innovation.
Gülçinay Mumcu, Steven A. Brieger
wiley   +1 more source

Enhancing the Antimicrobial Potency of Self-Assembling Antibiotics by Co-Assembly-Based Aggregation Modulation. [PDF]

Macromol Biosci
Gupta BD, Kuiri R, Vijayakanth T, Ghosh N, Konar R, Shankar S, Gazit E, Mondal S.   +7 more
europepmc   +1 more source