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#DoctorsSpeakUp: Exploration of Hashtag Hijacking by Anti-Vaccine Advocates and the Influence of Scientific Counterpublics on Twitter

Health Communication, 2022
The #DoctorsSpeakUp hashtag, which was designed by physicians to collectively promote vaccines on Twitter in Spring of 2020, was hijacked by anti-vaccine advocates.
Amanda S. Bradshaw
semanticscholar   +1 more source

Examining identity- and bond-based hashtag community identification: the moderating role of self-brand connections

Journal of Research in Interactive Marketing, 2022
PurposeThis study aims to focus on the role of hashtags as a symbol of community membership and examine the effect of branded hashtag community identification (BHCI) on BH engagement. The authors further examine two paths to BHCI (i.e. identity- and bond-
Soyeon Kwon, Sejin Ha
semanticscholar   +1 more source

Hashtag feminism in a blocked context: The mechanisms of unfolding and disrupting #rape on Persian Twitter

New Media & Society, 2022
Despite the growing body of literature on hashtag feminism in Western contexts, there is still a significant gap in our knowledge of the ways that feminist hashtag movements are developed in authoritarian societies.
H. Kermani, Niloofar Hooman
semanticscholar   +1 more source

Hashtag framing and stakeholder targeting: An affordance perspective on China’s digital public diplomacy campaign during COVID-19

Journal of Information Technology & Politics, 2022
Social media platforms such as Twitter provide opportunities for governments to connect to foreign publics and influence global public opinion. In the current study, we used social and semantic network analysis to investigate China’s digital public ...
Rui Wang, W. Xu
semanticscholar   +1 more source

Hashtag activism: tactical maneuvering in an online anti-mandatory hijab movement

Sociological spectrum, 2022
This article focuses on the My Stealthy Freedom movement, an anti-mandatory hijab movement in Iran that is organized as an online movement. We explore the utility of a tactical approach for explaining the movement’s pace of insurgency.
Farinaz Basmechi, D. Barnes, M. Heydari
semanticscholar   +1 more source

Hashtag #ataqueàsescolas

Passagens: Revista do Programa de Pós-Graduação em Comunicação da Universidade Federal do Ceará, 2023
O que fazer quando as escolas são alvos de ataques? O presente artigo discute fatores envolvidos nesse problema para além da segurança e analisa cartilhas produzidas pelo poder público em resposta imediata a esse que não é um fenômeno novo no Brasil, embora tenha se intensificado nos últimos anos.
Andrea Pinheiro Paiva Cavalcante   +2 more
openaire   +1 more source

Twitter is garbage: A Thick Big Data exploration of #zerowaste hashtag on Twitter in relation to packaging and food packaging materials

Packaging technology & science, 2022
Zero Waste (ZW) is a relatively new concept of waste reduction, which encourages life cycle thinking in the design of new products and services. Today ZW is becoming a lifestyle trend and social media amplifies this trend and helps to propagate the ...
G. Ganczewski, D. Jemielniak
semanticscholar   +1 more source

Learning Sentence-to-Hashtags Semantic Mapping for Hashtag Recommendation on Microblogs

ACM Transactions on Knowledge Discovery from Data, 2021
The growing use of microblogging platforms is generating a huge amount of posts that need effective methods to be classified and searched. In Twitter and other social media platforms, hashtags are exploited by users to facilitate the search ...
Riccardo Cantini   +3 more
semanticscholar   +1 more source

TAGNet: Triplet-Attention Graph Networks for Hashtag Recommendation

IEEE transactions on circuits and systems for video technology (Print), 2021
Hashtag is an important advertising tool and a must-have feature for social media nowadays. In the past, many hashtag recommendation methods have been proposed from different perspectives of images, texts, and users. However, most previous works consider
Yu-Chi Chen   +3 more
semanticscholar   +1 more source

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