Journal of Consumer Behaviour, Volume 25, Issue 1, Page 212-237, January 2026.ABSTRACT Psychological targeting refers to personalizing marketing communication based on consumers' psychological characteristics for increased persuasiveness. One of the primary mechanisms underlying such personalization effects is the creation of personal relevance by tailoring communication content to address individual consumer needs.
Kurt Alexander Ackermann +4 more
wiley +1 more source
Virtual morality in the helping professions: simulated action and resilience [PDF]
, 2017 Recent advances in virtual technologies have allowed the investigation of simulated moral actions in aversive moral dilemmas. Previous studies have employed diverse populations in order to explore these actions, with little research considering the ...
Aquino +53 more
core +5 more sources
Applied Cognitive Psychology, Volume 39, Issue 6, November/December 2025.ABSTRACT We investigated the existence of a “deception‐general” ability (association between the ability to produce and detect lies) in 140 individuals (80 from prison and 60 from the general community) using the Deceptive Interaction Task (DeceIT). Deception production (d' Sender) and detection (d' Receiver) indexes were comparatively analyzed within ...
Andreea Turi +4 more
wiley +1 more source
Autopercepção de competência comunicativa e traços de personalidade em professores universitários [PDF]
Audiology: Communication ResearchRESUMO Objetivo analisar a relação da autopercepção de competência comunicativa com os traços de personalidade em professores universitários. Métodos estudo observacional, transversal, realizado com 100 professores universitários.
Caroline Azevedo Maciel +3 more
doaj +1 more source
The Role of Secure Marriage, Cognitive Flexibility, Hexaco Personality Dimensions on Predicting Covid-19 Self-Care Behavior in Married Women [PDF]
, 2021 پرستو گمرکی +1 more
openalex +1 more source
The efficacy of emotionality factor of HEXACO-PI-R on screening of depressive and anxiety disorder (mixed) in university students [PDF]
, 2011 زمینه و هدف: با توجه به کمبود ابزارهای روانشناختی در کشور، تهیه ابزارهای معتبر برای غربالگری اختلالات روانی در کشور ایران امری ضروری تلقی می شود. پژوهش حاضر با هدف ارزیابی کارایی پرسشنامه عامل هیجان پذیری آزمون شش عاملی شخصیت (HEXACO-PI-R) در غربالگری ...
Nikfarjam, Masoud. +2 more
core
Virtual burglary:exploring the potential of virtual reality to study burglary in action [PDF]
, 2016 Objectives: This article explores the potential of virtual reality (VR) to study burglary by measuring user responses on the subjective, physiological, and behavioral levels.
Demetriou, Andrew +5 more
core +1 more source
Psychometric properties of the HEXACO Personality Inventory-Revised (HEXACO-PI-R) Long and Short Turkish Forms [PDF]
Anatolian Journal of Psychiatry, 2017 Objective: The aim of the study was to investigate the psychometric properties of the HEXACO Personality Inventory-Revised (HEXACO-PI-R) 100 item long (HEXACO-PI-R-100-Tr) and 60 item short HEXACO-PI-R-60-Tr) Turkish forms. Methods: A total of 1174 people, 682 women and 492 men, between the ages of 18 and 73 participated in the study.
openaire +1 more source
What are we measuring? Convergence of leadership with interpersonal and non-interpersonal personality. [PDF]
, 2008 Since leadership styles have been most commonly defined in terms of interpersonal influence, one would assume that they have their main projections on the interpersonal circumplex.
Bass, B.M. +12 more
core +2 more sources
THE HEXACO PERSONALITY DOMAINS IN THE CROATIAN SAMPLE
Drustvena istrazivanja, 2013 The paper examines Ashton and Lee's six-factor model of personality (2001 ; Lee & Ashton, 2004). The Croatian version of HEXACO-PI-(R) has been applied on a sample of Croatian university students (N=1004). According to the data obtained, the designated six HEXACO factors were confirmed in the Croatian sample.
Babarović, Toni, Šverko, Iva
openaire +3 more sources