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The effects of hotel green business practices on consumers’ loyalty intentions: an expanded multidimensional service model in the upscale segment

, 2020
Purpose This study aims to present and empirically examines an expanded service model that incorporates green hotel practices together with a multidimensional/higher-order measurement model of service quality, as well as perceived value and satisfaction,
G. Assaker
semanticscholar   +1 more source

Assessing the relationship between market orientation and business performance in the hotel industry - the mediating role of service quality

Journal of Knowledge Management, 2019
Purpose This study aims to explore the nature of the relationship between market orientation and business performance in the Portuguese hotel industry and to evaluate the mediating role of service quality in this relationship.
Carlos Alberto Fernandes Sampaio   +2 more
semanticscholar   +1 more source

Developing a Hotel Business Plan

Cornell Hotel and Restaurant Administration Quarterly, 1993
This article details the information to include in a hotel project's business plan. Base the plan firmly in reality, emphasize the strengths of the venture, and deal with existing and potential problems. Substantiate major conclusions and highlight major assumptions.
openaire   +1 more source

Digital Customer Network Strategy Influences on Hotel Business

Innovations in Industrial Engineering, 2021
Teresa Dieguez   +3 more
semanticscholar   +1 more source

Criteria for assessing a sustainable hotel business

, 2020
R. Santos   +4 more
semanticscholar   +1 more source

Návrh stratégie pre business hotel

2020
The aim of this thesis is to design a strategy for a Business hotel. It will be based on the analysis of external and internal environment, where will be used the company data. The design strategy will lead to increased competitiveness as well as greater occupancy of hotel rooms.
openaire   +1 more source

Business plan of Trilobit Hotel

2016
The goal of the thesis is is to present a business plan for new Trilobit hotel, conduct analysis of its marketing activities and determine strategies of development to promote the services of this hotel. SWOT analysis was used and showed that the hotel has more strength than weaknesses; also there are a lot of opportunities for development. Competitive
openaire   +1 more source

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