Results 141 to 150 of about 869,567 (165)
Some of the next articles are maybe not open access.
Influencer marketing on TikTok: The effectiveness of humor and followers’ hedonic experience
Journal of Retailing and Consumer Services, 2023Sergio Barta +2 more
exaly
The influence of humor in advertising: Explaining the effects of humor in two‐sided messsages
Psychology and Marketing, 2022Martin Eisend
exaly

