Results 231 to 240 of about 958,496 (297)

Marketing-to-Millennials: Marketing 4.0, customer satisfaction and purchase intention

Journal of business research, 2021
This study explores the evolution of Marketing 4.0 and empirically examines its impact on customer satisfaction and purchase intention. Marketing 4.0, an upgrade to the previous Marketing 3.0 model, aims to include the influence of brand interaction in ...
G. Dash, Kip Kiefer, J. Paul
semanticscholar   +1 more source

Mobile food ordering apps: An empirical study of the factors affecting customer e-satisfaction and continued intention to reuse

International Journal of Information Management, 2020
Mobile food ordering apps (MFOAs) have been widely considered in the restaurant sector as innovative channels to reach customers and provide them with high-quality services.
A. Alalwan
semanticscholar   +1 more source

Does environmentally responsible purchase intention matter for consumers? A predictive sustainable model developed through an empirical study

, 2021
Rapidly increasing demand for eco-friendly products is an example of responsible purchasing intention of customers. That responsible behaviour forces businesses not only to understand their responsible purchase intention, but also helps them to ...
Anil Kumar, G. Prakash, G. Kumar
semanticscholar   +1 more source

The effect of coronavirus disease-19 (COVID-19) risk perception on behavioural intention towards ‘untact’ tourism in South Korea during the first wave of the pandemic (March 2020)

, 2020
This study highlights ‘untact’ tourism as a health-protective behaviour stemming from individuals’ perceptions of COVID-19 risk. Based on the frameworks of the Health Belief Model and the extended Theory of Planned Behaviour, this study examines the ...
S. Bae, Po-Ju Chang
semanticscholar   +1 more source

Intentional Vagueness [PDF]

Erkenntnis, 2013
zbMATH Open Web Interface contents unavailable due to conflicting licenses.
Oliver Board, Andreas Blume
openaire   +3 more sources

Measuring the impact of business management Student's attitude towards entrepreneurship education on entrepreneurial intention: A case study

Computers in Human Behavior, 2020
Entrepreneurship has played an essential role in economic prosperity and social stability of many developed countries. India has the highest percentage of young population in the world and faces massive challenges with its high levels of unemployment ...
R. Jena
semanticscholar   +1 more source

Understanding the attitude and intention to use smartphone chatbots for shopping

, 2020
Using the technology acceptance model and diffusion of innovations theory, this study evaluated the intention of consumers to use chatbots on smartphones for shopping. Chatbot is a relatively new technology and is expected to dominate mobile commerce and
Dharun Kasilingam
semanticscholar   +1 more source

How perceived trust mediates merchant's intention to use a mobile wallet technology

Journal of Retailing and Consumer Services, 2020
As mobile wallets are in constant demand and growing over the past few years, there is a need to identify views of different stakeholders involved in the process. Several studies have been done to investigate consumers' perspective intensively.
Nidhi Singh, Neena Sinha
semanticscholar   +1 more source