Results 321 to 330 of about 3,490,133 (361)
Some of the next articles are maybe not open access.
Journal of Consumer Marketing, 2000
Asserts that businesses in dominant economies tend not to market internationally but just export what sells in the domestic market. Provides examples of poor international marketing practices that have resulted from ethnocentrism. Suggests that the current strong economies cannot be complacent, as emerging economies and developments in communication ...
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Asserts that businesses in dominant economies tend not to market internationally but just export what sells in the domestic market. Provides examples of poor international marketing practices that have resulted from ethnocentrism. Suggests that the current strong economies cannot be complacent, as emerging economies and developments in communication ...
openaire +3 more sources
International Marketing Review [PDF]
Marketing Intelligence & Planning, 1990 A variety of topics within international marketing are reviewed: global product strategies; export marketing and distribution strategies; export and planning future business with developing countries; and the difficulties of trading within Eastern Europe.
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Annual Review of Sociology, 1989 This paper undertakes a selective review of theoretical and empirical studies of internal labor markets (ILMs). Three different conceptualizations of ILMs are identified in existing literature: (a) ILMs as all jobs within a firm; (b) variable describing firms or present in discrete clusters of jobs within firms; (c) and a phenomenon present in some ...
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An Unexplored International Market- The Art Market
Journal of the Academy of Marketing Science, 1983The international art market, largely ignored by scholars, is defined and described in economic terms. A brief review of literature on the subject is presented, followed by a discussion of the economic structure of this market. It has been found to be an example of oligopolistic competition, and when market performance was examined, it was found to be ...
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2012
Dans un contexte d'élargissement des marchés, de nombreuses entreprises accélèrent leur expansion internationale et renforcent leur présence à l'étranger, notamment dans les pays émergents. Les mutations de l'environnement mondial et la diversité des comportements de consommation accentuent la complexité des décisions liées au marketing international ...
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Dans un contexte d'élargissement des marchés, de nombreuses entreprises accélèrent leur expansion internationale et renforcent leur présence à l'étranger, notamment dans les pays émergents. Les mutations de l'environnement mondial et la diversité des comportements de consommation accentuent la complexité des décisions liées au marketing international ...
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International Insurance Markets
Revue d'économie financière (English ed.), 2000In the insurance sector, competition has greatly increased as well, but this point is too often overlooked. London seems threatened by new centres, like the Bermuds.
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2008
Le passage à l'international impose aux entreprises la maîtrise d'un environnement complexe, et souvent, la mise en place de stratégies marketing distinctes selon les pays. Cet ouvrage traite l'ensemble des problématiques auxquelles sont confrontés les responsables marketing international: la standardisation versus l'adaptation de marketing-mix; la ...
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Le passage à l'international impose aux entreprises la maîtrise d'un environnement complexe, et souvent, la mise en place de stratégies marketing distinctes selon les pays. Cet ouvrage traite l'ensemble des problématiques auxquelles sont confrontés les responsables marketing international: la standardisation versus l'adaptation de marketing-mix; la ...
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Thermally modulated lithium iron phosphate batteries for mass-market electric vehicles
Nature Energy, 2021Xiao-Guang Yang +2 more
exaly