Results 111 to 120 of about 1,070,967 (298)
The possibility of using Internet marketing techniques in a scientific library
Библиосфера, 2013 The essence, structure and advantages of using internet-marketing technologies are considered. The structure of marketing internet communication complex for the library marketing activity with the account of its non-profit specific character is proposed.
A. P. Kirjanova, N. S. Redkina
doaj
International internet marketing
Marketing Intelligence & Planning, 2005 PurposeThe purpose of this article is to investigate empirically the drivers and barriers operation on the adoption of internet technology by business‐to‐business marketing companies that operate at the international level.Design/methodology/approachA review of the literature concerning the diffusion and adoption of innovations precedes a triangulation
openaire +3 more sources
Beyond the Ban—Shedding Light on Smallholders' Price Vulnerability in Indonesia's Palm Oil Industry
Applied Economic Perspectives and Policy, EarlyView.ABSTRACT The Indonesian government imposed a palm oil export ban in April 2022 to address rising cooking oil prices. This study explores oil palm smallholders' vulnerability to the policy using descriptive statistics, Lasso, and post‐Lasso OLS regressions.
Charlotte‐Elena Reich +3 more
wiley +1 more source
Climate Change Agricultural Comparative Advantage and the US Trade Balance
Applied Economic Perspectives and Policy, EarlyView.ABSTRACT Current science indicates that warming and elevated atmospheric CO2 will have ambiguous results for crop productivity depending on crop type and geographic location, whereas increased heat stress makes livestock and human labor less productive.
Elizabeth A. Fraysse +2 more
wiley +1 more source
Internet marketing in the medical industry; challenges and future. [PDF]
J Korean Assoc Oral Maxillofac Surg, 2015 Lee BK.
europepmc +1 more source
THE FUNCTIONALITY OF THE INTERNET AS TOURISM MARKETING INSTRUMENT [PDF]
One of the important activities of tourism marketing is the creation and distribution of tourism information. This is required by consumers, tourism agencies and tour operators in order to facilitate search and to monitor related products and services ...
Beatrice Sion, Cezar Mihălcescu
core
Did the Indian Green Revolution Change the Farm Size–Productivity Relationship?
Applied Economic Perspectives and Policy, EarlyView.ABSTRACT We examine the relationship between farm size and productivity during India's Green Revolution, a period of rapid technological transformation. Using a unique panel of over 5000 Indian farm households that spans the Green Revolution (1971–1999), we show that the classic (linear) inverse farm size–productivity relationship gradually evolved ...
Rabail Chandio, Leah E. M. Bevis
wiley +1 more source
Impact of internet celebrities’ short videos on audiences’ visit intentions: Is beauty power?
Humanities & Social Sciences CommunicationsAlthough celebrity endorsements and promotional videos dominated by destination marketing organizations (DMOs) are critical in travel decision-making and destination marketing, as a new type of endorsement, the impact of internet celebrities’ short ...
Peng Li, Yang Sun
doaj +1 more source
Livestock Tango: U.S. and Latin America Dance Together, but Who Will Lead?
Applied Economic Perspectives and Policy, EarlyView.ABSTRACT This study examines the competitiveness between Latin American and U.S. livestock and meat sectors. We employ a computable general equilibrium modeling framework to evaluate two scenarios: coordinated improvements in Latin American productivity, transport efficiency, and market access (Scenario I), and the minimum productivity gains required ...
Taís C. Menezes +2 more
wiley +1 more source
Use and Perception of the Internet as a Marketing Tool to Promote Rural Tourism [PDF]
Businesses and communities in rural areas face increased challenges to compete in the globalized tourism market. Rural areas and small communities often have rich endogenous natural resources, which may appeal to a stressed urban public, however, simply ...
Ana Rita Pais, Paulo Duarte
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