Results 311 to 320 of about 3,123,408 (345)

INTERNET MARKETING AND INTERNET MARKETING TOOLS IN MODERN CONDITIONS

Herald of Khmelnytskyi National University Economic sciences, 2020
Marketing is evolving every day and its modern form is a synthesis of classical marketing, programming, design, analytics, journalism, psychology, and other fields.
S. Kovalchuk, Y. Galyuk, M. Sybachev
semanticscholar   +1 more source

The influence of internet marketing capabilities on international market performance

, 2020
The paper aims to explore the influential path of internet marketing capabilities impacting international market performance. The paper further investigates the mitigating roles of market- and entrepreneurial-oriented behaviors and knowledge ...
C. Liu, Yingying Zhang-Zhang, P. Ghauri
semanticscholar   +1 more source

Beyond blockchain: How tokens trigger the internet of value and what marketing researchers need to know about them

Journal of Marketing Communications, 2021
The rapidly growing importance of blockchain technology has taken many scholars and industry professionals by surprise. Its emergence has sparked a multitude of innovative, yet largely untested use cases and business models that have the potential to ...
Horst Treiblmaier
semanticscholar   +1 more source

Consumer Trust in Internet Marketing and Direct Selling in China

Journal of Relationship Marketing, 2019
This research aims to examine and contrast trust in consumer-salesperson/organization relationships in direct selling and Internet (online) marketing in China, a large and fast-growing market for both approaches in B2C marketing.
Patrick Poon, G. Albaum
semanticscholar   +1 more source

Content marketing in e-commerce platforms in the internet celebrity economy

Industrial management & data systems, 2020
Purpose With the popularity of social media and, recently, live streaming, internet celebrity endorsements have become a prevalent approach to content marketing for e-commerce sellers.
Ruibin Geng, Shichao Wang, Xi Chen, Danyang Song, Jie Yu   +4 more
semanticscholar   +1 more source

The internet of everything: implications of marketing analytics from a consumer policy perspective

Journal of Consumer Marketing, 2020
Purpose The purpose of this paper is to evaluate the impact of internet of everything (IoE) on marketing analytics, the benefits and challenges it presents and the implications of its policy and legal framework. Design/methodology/approach Qualitative
Maria Petrescu, Anjala S. Krishen, My Bui   +2 more
semanticscholar   +1 more source

Internet marketing

Entrepreneurship Marketing, 2020
P. Dobson, Vishwas Maheshwari
semanticscholar   +1 more source

Flexible self-charging power sources

Nature Reviews Materials, 2022
Ruiyuan Liu, Zhong Lin Wang, Kenjiro Fukuda   +2 more
exaly  

Innovations in research and clinical care using patient‐generated health data

Ca-A Cancer Journal for Clinicians, 2020
H S L Jim, Aasha I Hoogland, Naomi C Brownstein   +2 more
exaly  

From websites to social media: exploring the adoption of internet marketing in emerging industrial markets

, 2017
Abdel Monim Shaltoni
semanticscholar   +1 more source