Results 321 to 330 of about 1,450,888 (345)

Let the Logo Do the Talking: The Influence of Logo Descriptiveness on Brand Equity

Journal of Marketing Research, 2019
Jonathan Luffarelli, Mudra Mukesh
exaly  

Effect of halal awareness, halal logo and attitude on foreign consumers’ purchase intention

British Food Journal, 2019
Abdalla Mohamed Bashir
exaly  

Beyond the logo: Brand management for cities

Journal of Brand Management, 2007
Mihalis Kavaratzis
exaly  

LOGO OR NO LOGO?

2005
openaire   +1 more source

Utilisation of website logo for phishing detection

Computers and Security, 2015
Kang Leng Chiew, San Nah Sze, Wei King Tiong   +2 more
exaly  

The Contingent Nature of the Symbolic Associations of Visual Design Elements: The Case of Brand Logo Frames

Journal of Consumer Research, 2016
Michael Tsiros
exaly  

Interview. Vom Logo zum Logos

Spiritual Care, 2012
openaire   +1 more source

Do logo redesigns help or hurt your brand? The role of brand commitment

Journal of Product and Brand Management, 2010
Karen Page Winterich
exaly  

Logos

2021
openaire   +2 more sources

logo - no logo

2010
CICALESE, Anna, angelo bellone, domenico romano   +2 more
openaire   +1 more source