A meta-analysis of the technology acceptance model: Investigating subjective norm and moderation effects
Why Justice? Normative and Instrumental Interpretations11This chapter was prepared while the senior author was in residence as a Fulbright research scholar at the Université Catholique de Louvain, Louvain-la-Neuve, Belgium. We acknowledge the support of that institution and the Commission for Educational Exchange between the United States of America, Belgium, and Luxemburg.
The theory of planned behavior and the norm activation model approach to consumer behavior regarding organic menus
Antecedents of citizens’ environmental complaint intention in China: An empirical study based on norm activation model
The effects of consumer perceived value and subjective norm on mobile data service adoption between American and Korean consumers
