Results 1 to 10 of about 425,084 (225)
Современная экономика проблемы и решения, 2018 Larisa Ivanovna Guseva +1 more
openaire +3 more sources
From physical marketing to web marketing [PDF]
, 2002 Reviews the criticism of the 4P marketing mix framework as the basis of traditional and virtual marketing planning. Argues that the customary marketing management approach, based on the popular marketing mix 4Ps paradigm, is inadequate in the case of ...
Constantinides, Efthymios
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Product Differentiation Costs and Global Competition [PDF]
, 2005 The growing competitive intensity on the markets determines the emergence of competition costs that are expressed at a corporate level and have implicit repercussions for the supply system.
Baldwin, C.Y. +25 more
core +2 more sources
Assessment of competitiveness of power generating companies through a riskbased approach: a case study of developing economies [PDF]
, 2016 The global financial crisis has shown that power companies are highly exposed to market risks. Market volatility creates competitive tension in the industry because the lack of the necessary methodological tools does not allow power companies to timely ...
Chebotareva, G., Domnikov, A.
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Creating learning solutions for executive education programs [PDF]
, 2018 Executive education is both a growing and increasingly competitive industry. The traditional business school, once a dominant player in this space, now faces competition from sophisticated and focused consultants and for-profit training specialists ...
Dover, Philip A. +2 more
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Mining Target-Oriented Fuzzy Correlation Rules to Optimize Telecom Service Management
, 2011 To optimize telecom service management, it is necessary that information about telecom services is highly related to the most popular telecom service. To this end, we propose an algorithm for mining target-oriented fuzzy correlation rules. In this paper,
Chueh, Hao-En
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Enhancing Brand Equity Through Sustainability: Waste Recycling [PDF]
, 2015 Unlike many existing research studies that explain reverse marketing from a purchasing perspective, this study recognizes it as an honest effort made by managers aiming to promote sustainability by purposefully managing waste and discusses the spillover ...
Gupta, Suraksha
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, 2019 Marketing is a human activity aimed at customer satisfaction through exchange. The main objective of the course is a formation of a system of knowledge about the nature and content marketing as a philosophy of business activity in the market economy and ...
Gorovyi, D. A., Havrys, O. O.
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A Survey on Economic-driven Evaluations of Information Technology [PDF]
, 2007 The economic-driven evaluation of information technology (IT) has become an important instrument in the management of IT projects. Numerous approaches have been developed to quantify the costs of an IT investment and its assumed profit, to evaluate its ...
Mutschler, B. +2 more
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United Nations Development Assistance Framework for Kenya [PDF]
, 2014 The United Nations Development Assistance Framework (2014-2018) for Kenya is an expression of the UN's commitment to support the Kenyan people in their self-articulated development aspirations. This UNDAF has been developed according to the principles of
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