Results 91 to 100 of about 4,103,019 (389)
Consumer Psychology Insights and their Use for Operational Book Marketing
Expert Journal of Business and Management, 2017 The aim of this article is to provide first insights on how Consumer Psychology could enhance operational book marketing through book design in particular. After highlighting the current German book market and its highly competitive and fast transforming
Sandra EBERT
doaj
STRATEGI PENGEMBANGAN PORTOFOLIO PRODUK DIVISI PENERBITAN BUKU-BUKU PERGURUAN TINGGI PT XYZ
Jurnal Aplikasi Bisnis dan Manajemen, 2016 The study aims to help XYZ Company formulate development strategies on the portfolio of college book products. XYZ Company currently has four divisions, each targeting a different segment.
Otto Zulham +2 more
doaj +1 more source
Detecting anchoring in financial markets [PDF]
arXiv, 2007 Anchoring is a term used in psychology to describe the common human tendency to rely too heavily (anchor) on one piece of information when making decisions. A trading algorithm inspired by biological motors, introduced by L. Gil\cite{Gil}, is suggested as a testing ground for anchoring in financial markets.
arxiv
Quantitative evaluation of consecutive resilience cycles in stock market performance: A systems-oriented approach [PDF]
, 2019 Financial markets can be seen as complex systems that are constantly evolving and sensitive to external disturbance, such as systemic risks and economic instabilities. Analysis of resilient market performance, therefore, becomes useful for investors. From a systems perspective, this paper proposes a novel function-based resilience metric that considers
arxiv +1 more source
The psychology of attraction to multi‐level marketing
Journal of Consumer Affairs, 2023 AbstractDespite being a risky and controversial business model, little research has investigated personal characteristics that increase attraction to multi‐level marketing business opportunities like Amway and Herbalife. A two‐wave survey (Ntotal = 1503) revealed that attraction to multi‐level marketing opportunities was associated with stronger ...
Lucas J. Dixon +4 more
openaire +1 more source
Investor Psychology and Asset Pricing
, 2001 The basic paradigm of asset pricing is in vibrant flux. The purely rational approach is being subsumed by a broader approach based upon the psychology of investors. In this approach, security expected returns are determined by both risk and misvaluation.
D. Hirshleifer
semanticscholar +1 more source
Mathew Effect in Artificial Stock Market [PDF]
arXiv, 2004 In this article, we established a stock market model based on agents' investing mentality. The agents decide whether to purchase the shares at the probability, according to their anticipation of the market's behaviors. The expectation of the amount of shares they want to buy is directly proportional to the value of asset they hold.
arxiv
Australian Journal of Social Issues, EarlyView.Abstract This paper explores the animating ethos of digital unemployment services. Unlike human‐to‐human services, where the intention of policy is normally mediated by professionals, digital services are fully designed in the policy imagination. As a result, it is a pressing issue to understand the ethos that animates their development.
Ray Griffin +2 more
wiley +1 more source
My tweets bring all the traits to the yard: Predicting personality and relational traits in Online Social Networks [PDF]
arXiv, 2020 Users in Online Social Networks (OSN) leaves traces that reflect their personality characteristics. The study of these traces is important for a number of fields, such as a social science, psychology, OSN, marketing, and others. Despite a marked increase on research in personality prediction on based on online behavior the focus has been heavily on ...
arxiv
Non-Parametric Causality Detection: An Application to Social Media and Financial Data [PDF]
, 2016 According to behavioral finance, stock market returns are influenced by emotional, social and psychological factors. Several recent works support this theory by providing evidence of correlation between stock market prices and collective sentiment indexes measured using social media data.
arxiv +1 more source