Results 211 to 220 of about 60,532 (263)
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MARKETING COSTS

Management Decision, 1967
Whilst the ultimate objective of every business firm is to sell its products, the volume and profitability of its sales depend on the balance between supply and demand. Clearly sales cannot exceed production on the one hand nor demand on the other, and of these two factors demand must be the most important since, under normal conditions, production is ...
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Switching Costs in the Deposit Market

The Economic Journal, 1994
This paper derives switching costs endogenously as a trade-off between service quality and the interest rate faced by a depositor who values the services provided by banks. In a market with known interest rates and uncertain service, the depositor must locate satisfactory bank service.
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COST CONTAINMENT IN MARKETING

Journal of Business Strategy, 1986
Asking probing questions about marketing costs is another way of asking whether what one does for customers matters to them.
A.J. Magrath, Kenneth G. Hardy
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Markets and Costs of Using Markets

2005
There was a fundamental shift in intellectual thinking from the embrace of state planning to the belief in free markets during the second half of the twentieth century. When the world came out of World War II, state planning and public ownership was unmistakably in the ascendant.
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Measurement Cost and the Organization of Markets

The Journal of Law and Economics, 1982
PEOPLE will exchange only if they perceive what they get to be more valuable than what they give. To form such perceptions, the attributes of the traded items have to be measured. Some measurements are easy to obtain; others pose difficulties. For example, determining the weight of an orange may be a low-cost, accurate operation. Yet what is weighed is
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Sunk Costs, Market Structure, and Growth

International Economic Review, 1996
Summary: I present a model of endogenous innovation where firms undertake in-house research and development (R\&D). The concentration of sales and R\&D resources determines the scale and efficiency of R\&D operations and rate of productivity growth. In zero-profit equilibrium, R\&D expenditure is one component of total fixed costs and determines the ...
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THE COST OF FOOD MARKETING*

Journal of Agricultural Economics, 1970
There exists a wealth of statistical data in the Ministry of Agriculture, Fisheries and Food on agricultural structure and production, and on the consumption of food, much of which is well known and readily available to research workers outside. But much less is known about the manufacturing and distribution costs of food between the farm gate and the ...
G. H. Wollen, G. Turner
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