Results 361 to 370 of about 9,417,388 (375)
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Customer experience management: toward implementing an evolving marketing concept
Journal of the Academy of Marketing Science, 2015Christian Homburg+2 more
semanticscholar +1 more source
Marketing management : analysis, planning, and control
, 1973N. Borden, P. Kotler
semanticscholar +1 more source
Supply chain management in industrial marketing–Relationships matter
Industrial Marketing Management, 2019L. Ellram, Monique L. Ueltschy Murfield
semanticscholar +1 more source
Country as brand, product, and beyond: A place marketing and brand management perspective
, 2002P. Kotler, David Gertner
semanticscholar +1 more source
Teaming Managers and Marketers
Journal of Marketing, 1962Harold P. Scheinkopf+1 more
openaire +2 more sources