Fundamentos de Marketing. Tema 1: Introducción al marketing
T1. Introducción al Marketing. Conceptos básicos: producto, bien, servicio, idea, experiencia, necesidades, demanda, deseos, mercado, evolución del concepto de marketing, enfoques de marketing, intercambio, utilidades, tendencias en ...
De-Juan-Vigaray, María D.
core
AI-driven integration of Framingham Heart Study data with machine learning, deep learning, and explainable AI for enhanced pharmaceutical marketing. [PDF]
Chaudhary M +6 more
europepmc +1 more source
Food Prices and Inflation Expectations in New Zealand
ABSTRACT Food prices are conspicuous, and spending on food constitutes a considerable share of household expenditure. In this study, we use partially identified Bayesian structural vector autoregression models to analyze the effects of food price shocks on core inflation and 1‐ and 5‐year inflation expectations in New Zealand.
Puneet Vatsa +2 more
wiley +1 more source
Does Participating in Agricultural Global Value Chains Promote Agricultural Growth?
ABSTRACT This study examines the relationship between GVC participation and agricultural value‐added growth in 43 countries over the period 1995–2022. In contrast to prior literature, we disaggregate the agricultural sector into four sub‐sectors namely crop cultivation, animal production, forestry and fishing.
Taner Turan +2 more
wiley +1 more source
Cooperation or AI-driven self-reliance? Supplier channel exit decisions in live-streaming supply chain. [PDF]
Hou W, Chen N.
europepmc +1 more source
ABSTRACT Brazil and the United States account for more than 40% of global poultry exports, with China and South Korea among their major destination markets. This study examines price transmission and market linkages between Brazil and the United States using monthly poultry export price data from January 1990 to December 2024. It also assesses which of
Khondoker Abdul Mottaleb +2 more
wiley +1 more source
Efficient fine-tuning of large-scale vision-language models for visual marketing analysis: From brand logo detection to aesthetic preference prediction. [PDF]
Qin S, Wei S.
europepmc +1 more source
Pesticide MRLs as Trade Barriers: Evidence From Vietnam's Coffee and Rice Exporters
ABSTRACT As tariffs have declined globally through bilateral and regional trade agreements, food safety standards have emerged as significant determinants of agricultural trade flows. This study examines the impact of maximum residue limits (MRLs) for five pesticides—Azoxystrobin, Chlorpyrifos, Chlorantraniliprole, Clothianidin, and Cyhalothrin—on ...
Nhat Mai Nguyen +2 more
wiley +1 more source
Repurposing biosimilars, rethinking costs: a framework for sustainable drug pricing for repurposed bevacizumab for intravitreal injections. [PDF]
Manders EA +4 more
europepmc +1 more source
When the River Runs Low: Heterogeneous Impacts of Transportation Disruptions on Local Grain Basis
ABSTRACT A substantial share of U.S. soybean and corn exports from the Midwest moves by barge along the Mississippi River system to export terminals in the Louisiana Gulf. Transportation costs between Midwestern grain elevators and export terminals create a wedge between prices at these locations, and shocks to these costs are partially passed on to ...
Yuan Zhang +3 more
wiley +1 more source

