Results 101 to 110 of about 1,787 (245)

Calibrating Marketing Mix Models (MMMs) with Incrementality Tests

INTERANTIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENT
Marketing Mix Models (MMMs) are essential tools for determining the effectiveness of various marketing activities, but their reliance on aggregated data can limit causal insights. Incrementality tests, on the other hand, offer robust causal evidence at a granular level.
openaire   +1 more source

Chemically Doped Conductive Polymers for Wearable Health Monitoring

Advanced Materials Technologies, EarlyView.
Among conductive polymers, poly(3,4‐ethylenedioxythiophene):poly(styrenesulfonate) (PEDOT:PSS), polyaniline (PANI), and polypyrrole (PPy) are the most studied and applied. Chemical doping significantly boosts intrinsic conductivity and mechanical robustness.
Mengdi Zuo, Jian Song, Hong Hu, Le Zheng, Lei Zhang, Charles H. Lawrie   +5 more
wiley   +1 more source

Digital marketing techniques within online food retail platforms: a scoping review. [PDF]

BMC Med
Gupta A, Huggins CE, Salahshoornezhad S, Bennett R, Backholer K, Peeters A.   +5 more
europepmc   +1 more source

High‐Throughput Screening of REBCO Superconducting Thin Films Fabricated Via Combinatorial Inkjet Printing and TLAG Process

Advanced Materials Technologies, EarlyView.
A methodological framework is presented for combinatorial REBCO thin films fabricated by drop‐on‐demand inkjet printing with controlled Rare Earth composition gradients. Automated, synchrotron‐based, and local characterization techniques produce comprehensive property maps that correlate composition and TLAG process parameters with superconducting ...
Emma Ghiara, Zeyu Wu, Mahel Voulhoux, Ona Mola Bertran, Vittorio Bertini, Carla Torres, Aiswarya Kethamkuzhi, Guilherme Theophilo Telles, Victor Fuentes, Elzbieta Pach, Cornelia Pop, Eduardo Solano, Kapil Gupta, Takanobu Kiss, Xavier Obradors, Teresa Puig   +15 more
wiley   +1 more source

Health economics evidence for food system policy: a systematic review of reviews. [PDF]

Front Nutr
Fu L, Pokhilenko I, van Rens T, Smith R, Frew E.   +4 more
europepmc   +1 more source

Reverse Intersystem Crossing and Exciton Harvesting: A Pathway to Low Threshold in Multi‐Resonant TADF Electrically Pumped Organic Semiconductor Lasers

Advanced Optical Materials, EarlyView.
Electrically pumped organic lasing thresholds are lowered by mitigating triplet accumulation through a tailored host‐guest system. Integrating the multi‐resonant TADF emitter DABNA‐2 into a triplet‐scavenging BSBCz host suppresses singlet‐triplet annihilation.
Adam Bickerdike, Mahdiyar Nouri‐Rezaie, Takuji Hatakeyama, Chris Groves, Chihaya Adachi, Mujeeb U. Chaudhry, Roderick C. I. MacKenzie   +6 more
wiley   +1 more source

Applying the Life Cycle Assessment to the Use of Biochar from Vine Pruning Waste as an Additive in Mortar. [PDF]

Materials (Basel)
Los Santos-Ortega J, Ferreiro-Cabello J, Fraile-García E, Somovilla-Gómez F.   +3 more
europepmc   +1 more source

Radiative Cooling by Green(er) Solvents‐Upcycled Polyvinyl Chloride From Drug Blisters Waste

Advanced Optical Materials, EarlyView.
This study explores upcycling poly(vinyl chloride) (PVC) from used pharmaceutical blisters into sustainable radiative cooling materials. Using solvent separation and membrane fabrication, PVC was converted into white membranes paired with aluminum foil.
Andrea Lanfranchi, Paola Lova, Davide Comoretto   +2 more
wiley   +1 more source

Adoption of food safety measures in smallholder dairy farms in Kenya: Implications for milk safety and public health. [PDF]

One Health
Nyokabi N, Muunda E, Moore H, Korir L, Ndambi A, Omanga C, Korir L, Phelan L.   +7 more
europepmc   +1 more source

Multitasking Smart Intestinal Capsule Robot: A Cutting‐Edge Platform for Sampling, Diagnosis, and Therapy

Advanced Robotics Research, EarlyView.
Gut microbiota and biomarkers are linked to diseases like neurological disorders and metabolic syndromes. Ingestible capsule robots enable minimally invasive gut health assessment. This article proposes a promising direction for the advancement of capsule robots, integrating in situ sampling, real‐time diagnostics, and personalized therapy.
Xizong Chen, Libing Huang, Lei Ren, Miao Wang   +3 more
wiley   +1 more source