Results 321 to 330 of about 20,712,097 (350)

Marketing research on product-harm crises: a review, managerial implications, and an agenda for future research

, 2017
Kathleen Cleeren, M. Dekimpe, H. J. Heerde   +2 more
semanticscholar   +1 more source

Marketing in the Sharing Economy

Journal of Marketing, 2019
Giana M Eckhardt, Baojun Jiang, Aric Rindfleisch   +2 more
exaly  

Markets and Market Research

2003
openaire   +1 more source

The future of social media in marketing

Journal of the Academy of Marketing Science, 2019
Gil Appel, Lauren Grewal, Rhonda Hadi
exaly  

A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research

, 2003
Cheryl Burke Jarvis, Scott B. MacKenzie, P. M. Podsakoff   +2 more
semanticscholar   +1 more source

Marketing research

2022
Dogan Gursoy, Francis Buttle, David Bowie   +2 more
openaire   +1 more source

Tobacco Control for Clinicians Who Treat Adolescents

Ca-A Cancer Journal for Clinicians, 2003
exaly  

Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand

Journal of Business Research, 2012
Angella J Kim, Eunju Ko
exaly  

Market and marketing research

2013
openaire   +1 more source

Big Data consumer analytics and the transformation of marketing

Journal of Business Research, 2016
Sunil Erevelles, Nobuyuki Fukawa
exaly