Results 341 to 350 of about 20,420,047 (355)

Effects of COVID-19 on hotel marketing and management: a perspective article

International Journal of Contemporary Hospitality Management, 2020
Yangyang Jiang, Jun Wen
exaly  

Marketing Analytics for Data-Rich Environments

Journal of Marketing, 2016
Michel Wedel, Pk Kannan
exaly  

Marketing research on mergers and acquisitions: a systematic review and future directions

, 2017
M. Christofi, Erasmia Leonidou, D. Vrontis   +2 more
semanticscholar   +1 more source

Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude

International Journal of Advertising, 2017
Marijke De Veirman, Liselot Hudders
exaly  

Marketing in the Sharing Economy

Journal of Marketing, 2019
Giana M Eckhardt, Baojun Jiang, Aric Rindfleisch   +2 more
exaly  

The future of social media in marketing

Journal of the Academy of Marketing Science, 2019
Gil Appel, Lauren Grewal, Rhonda Hadi
exaly  

State of green marketing research over 25 years (1990-2014): Literature survey and classification

, 2016
Prashanta Kumar
semanticscholar   +1 more source

Tobacco Control for Clinicians Who Treat Adolescents

Ca-A Cancer Journal for Clinicians, 2003
exaly  

Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand

Journal of Business Research, 2012
Angella J Kim, Eunju Ko
exaly  

Marketing research on product-harm crises: a review, managerial implications, and an agenda for future research

, 2017
Kathleen Cleeren, M. Dekimpe, H. J. Heerde   +2 more
semanticscholar   +1 more source