Results 131 to 140 of about 9,394 (214)

On Ordinal Information-Based Weighting Methods and Comparison Analyses

open access: yesInformation
In this paper, we focus on weighting methods within multi-attribute utility/value theory (MAUT/MAVT). In these methods, the decision maker (DM) provides ordinal information about the relative importance of criteria, but also additional information ...
Zhor Chergui, Antonio Jiménez-Martín
doaj   +1 more source

Implementation of the Multi Attribute Utility Theory (MAUT) Method for Selecting the Best Affiliate Marketing

open access: yesJurnal Bumigora Information Technology (BITe)
Background: Digital marketing has become crucial for companies to remain relevant and grow. One common marketing strategy used is through collaboration with affiliate marketing. However, many companies still need help selecting the best affiliate marketing, often relying on subjective approaches.
Siti Rokhmah   +2 more
openaire   +1 more source

Brand Love: Role of Online Customer Experience, Value Co-creation, and Relationship Quality. [PDF]

open access: yesFront Psychol, 2022
Mustafa K   +10 more
europepmc   +1 more source

The three criteria test, the essential facilities doctrine and the theory of monopolistic bottlenecks [PDF]

open access: yes
The focus of this paper is on regulatory reforms towards rule-based regulation. The theory of monopolistic bottlenecks is contrasted with the concept of essential facilities and the so-called three-criteria test.
Knieps, Günter
core  

A method to determine a personalized set of online exercises for improving the positive mental health of a caregiver of a chronically ill patient. [PDF]

open access: yesBMC Med Inform Decis Mak, 2021
Ferré-Bergadà M   +6 more
europepmc   +1 more source

Online Customer Experience Leads to Loyalty via Customer Engagement: Moderating Role of Value Co-creation. [PDF]

open access: yesFront Psychol, 2022
Ahmad F   +9 more
europepmc   +1 more source

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