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Metamorphosis: A Journal of Management Research, 2009
Internet penetration is growing dramatically in the emerging economy of India. This study examines whether the Internet maven construct, first identified in the United States, exists amongst the online population in India. Internet mavens, an extension of the market maven, are savvy Internet users who act as sources of consumer information for others ...
Kathleen A. Krentler, Nripendra Singh
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Internet penetration is growing dramatically in the emerging economy of India. This study examines whether the Internet maven construct, first identified in the United States, exists amongst the online population in India. Internet mavens, an extension of the market maven, are savvy Internet users who act as sources of consumer information for others ...
Kathleen A. Krentler, Nripendra Singh
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Mavenism and e-maven propensity: antecedents, mediators and transferability
Journal of Research in Interactive Marketing, 2018Purpose Using social cognitive theory as a theoretical backdrop, this paper aims to investigate antecedents and mediators of e-maven propensity and evaluates the transferability of physical market maven to online channel. A conceptual model capturing the links among information seeking tendency, physical market maven, e-shopping attitude and e ...
William Darley, Jeen-Su Lim
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The Roles of Social Network Mavens
2016 12th International Conference on Mobile Ad-Hoc and Sensor Networks (MSN), 2016This paper studies social influence from the perspective of users' characteristics. The importance of users' characteristics in word-of-mouth applications has been emphasized in economics and marketing fields. We model a category of users called mavens where their unique characteristics nominate them to be the preferable seeds in viral marketing ...
Hussah Albinali +4 more
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The Maven vector-thread architecture
2011 IEEE Hot Chips 23 Symposium (HCS), 2011This article consists of a collection of slides from the author's conference presentation on the Maven vector-thread architecture. Maven is more energy efficient than MIMD architectures on regular DLP and on irregular DLP The Maven vector-thread architecture is a promising alternative to traditional vector-SIMD architectures, providing greater ...
Yunsup Lee +6 more
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Vaccine Mavens or Health Mavens?
Southern Communication Journal, 2023Christopher J. Carpenter +2 more
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Leveraging Maven 2 for Agility
2009 Agile Conference, 2009Software Developers at Iowa Student Loan improved their technical approach for building Java applications by switching from Apache Ant to Apache Maven. In 2003 we started using Ant. We had a lot of success with Ant and became very dependent upon it. At first, no one was comfortable switching to a new tool because Ant seemed to be working just fine.
Timothy J. Andersen, Luke E. Amdor
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A quest for the “industrial maven”
Industrial Marketing Management, 1997Abstract This article introduces the industrial counterpart of the market maven. Calling this entity the “industrial maven,” the authors define it, and clarify the concept of industrial mavenism. Further, they report the results of an exploratory study based on a fairly comprehensive cross-section of industries that not only corroborate the existence
Rajan Nataraajan, Madhukar G. Angur
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Mavenism, Frugality, and Loyalty
Association of Marketing Theory and Practice Proceedings, 2016Since Feick and Price (1987) introduced the concept of market mavenism almost 30 years ago, researchers have accumulated a large body of empirical findings describing market maven attitudes, behaviors, and characteristics. Mavenism can be defined briefly as a strong involvement in the marketplace.
Goldsmith, Ronald E. +1 more
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2015 IEEE Aerospace Conference, 2015
The Mars Atmosphere and Volatile EvolutioN (MAVEN) mission launched in late 2013 and began commissioning operations in September 2014 following a 10 month cruise to Mars. The Mission will study the upper atmosphere of the planet. In addition to the science instruments, the MAVEN spacecraft is equipped with an Electra UHF transceiver to support relay ...
Neil Chamberlain +4 more
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The Mars Atmosphere and Volatile EvolutioN (MAVEN) mission launched in late 2013 and began commissioning operations in September 2014 following a 10 month cruise to Mars. The Mission will study the upper atmosphere of the planet. In addition to the science instruments, the MAVEN spacecraft is equipped with an Electra UHF transceiver to support relay ...
Neil Chamberlain +4 more
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