Results 311 to 320 of about 15,783,630 (356)

The Economics and Financing of Media Companies

, 2022
Employs business concepts and analyses to explore the operations and activities of media firms and the forces and issues that affect them.
R. Picard
semanticscholar   +1 more source

Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media

Journal of Interactive Advertising, 2019
In the past few years, expenditure on influencer marketing has grown exponentially. The present study involves preliminary research to understand the mechanism by which influencer marketing affects consumers via social media.
Chen Lou, Shupei Yuan
semanticscholar   +1 more source

Laser Beam Propagation Through Random Media

, 1998
Random Processes and Random Fields Optical Turbulence in the Atmosphere Free-Space Propagation of Gaussian-Beam Waves Classical Theory of Optical Wave Propagation Line-of-Sight Propagation - Weak Fluctuation Theory, Part 1 Line-of-Sight Propagation ...
L. Andrews, R. Phillips
semanticscholar   +1 more source

Fake News Detection on Social Media: A Data Mining Perspective

SKDD, 2017
Social media for news consumption is a double-edged sword. On the one hand, its low cost, easy access, and rapid dissemination of information lead people to seek out and consume news from social media.
Kai Shu, A. Sliva, Suhang Wang, Jiliang Tang, Huan Liu   +4 more
semanticscholar   +1 more source

Alternative Media as Critical Media [PDF]

European Journal of Social Theory, 2010
This article deals with the category of alternative media from a theoretical perspective. It aims to develop a definition and to distinguish different dimensions of alternative media. The article is a contribution to theoretical foundations of alternative media studies. The notion of alternative media as critical media is introduced.
openaire   +1 more source

Comparing Media Systems: Conclusion

, 2004
This book proposes a framework for comparative analysis of the relation between the media and the political system. Building on a survey of media institutions in eighteen West European and North American democracies, Hallin and Mancini identify the ...
D. Hallin, P. Mancini
semanticscholar   +1 more source

Media : « Media wanted »

Les Cahiers de la publicité, 1967
Leroy A. Media : « Media wanted ». In: Les Cahiers de la publicité, n°18, La publicité des biens culturels. pp. 19-21.
openaire   +2 more sources

With Media? With Media Too!

Educational Media International, 1992
Abstract In this article we look at how the spread of educational technology includes the tendency for the subject of the educational process, ie the pupil, to lose contact with the community. Our own educational traditions, pedagogical experience and analyses of international tendencies confirmed to us that we would find more positive potential in ...
Edit Boda, Klara Tompa
openaire   +1 more source

Framing as a theory of media effects

, 1999
Research on framing is characterized by theoretical and empirical vagueness. This is due, in part, to the lack of a commonly shared theoretical model underlying framing research.
Dietram A. Scheufele
semanticscholar   +1 more source

Literacy in the New Media Age

, 2003
1. The futures of literacy: modes, logics and affordances 2. Preface 3. Going into a different world 4. Literacy and multimodality: a theoretical framework 5. What is literacy?: resources of the mode of writing 6.
G. Kress
semanticscholar   +1 more source