Results 231 to 240 of about 120,860 (266)

Campaign Communication and Media

2010
openaire   +2 more sources

A marketing communications approach for the digital era: Managerial guidelines for social media integration

Business Horizons, 2015
Ginger Killian
exaly  

Social Media and Crisis Communications: A Survey of Local Governments in Florida

Journal of Homeland Security and Emergency Management, 2018
Stephen Neely
exaly  

Acceptance, motivations, and usage of social media as a marketing communications tool amongst employees of sport national governing bodies

Sport Management Review, 2013
Andrea Eagleman
exaly  

Media and Communication

2023
Jeffrey C. Alexander, Kenneth Thompson, Laura Desfor Edles, Moshoula Capous-Desyllas   +3 more
openaire   +1 more source

New directions in the study of Africa–China media and communications engagements

Journal of African Cultural Studies, 2017
Bob Wekesa
exaly  

Social Media Use for Crisis and Emergency Risk Communications During the Zika Health Crisis

Digital Government Research and Practice (DGOV), 2020
Loni Hagen, Stephen Neely, Thomas E Keller   +2 more
exaly  

A Hierarchical Marketing Communications Model of Online and Offline Media Synergies

Journal of Interactive Marketing, 2009
Prasad A Naik, Kay Peters
exaly  

Corporate Social Responsibility Communications on Social Media and Consumers’ Brand Engagement: A Case Study of Hotels in Hong Kong

Journal of China Tourism Research, 2020
Lisa Gao, Daniel Leung
exaly  

Hospital Marketing and Communications Via Social Media

Services Marketing Quarterly, 2017
Katherine Smith
exaly