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Innovating through social media
Strategic Direction, 2019Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.
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Media Organizational Culture and Innovative Performance
2008Innovation is an important dimension of company performance, especially in the media industry where yesterday’s news is old news, audience tastes are shifting unexpectedly, and technology is changing at the proverbial Internet speed. In this paper, we discuss innovative performance in relation to three other dimensions of media organizational ...
van der Wurff, R., Leenders, M.
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Creating innovative new media programs
Proceedings of the international workshop on Educational multimedia and multimedia education, 2007This paper presents a framework for creating innovative New Media programs. Demand for traditional Computer Science and Information Technology (CS/IT) programs has gone down in recent years, while new multimedia applications have grown exponentially over the same period.
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Brand Innovation and Digital Media
2018This chapter focuses on brand innovation and digital media. It discusses the relationship between brands and innovation. First, it explores how the use of digital, social media, and mobile marketing is influencing strategic brand management. It then highlights the importance of branding innovations before exploring how individual, personal, and ...
Richard Rosenbaum-Elliott +2 more
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Interactive Media in Social Innovation
2011Interactive media is playing an important role in social innovation. Various types of interactive media platforms are affecting and changing the life of people in China in significant ways. This paper presents a detailed survey on the interactive features of these platforms.
Xiaohua Sun, Lei Wang
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Making (Sense of) Media Innovations
2019Media innovation is all around us in the form of new genres, new products, andnew platforms. But how can we understand these innovations? This chapter providesa theoretical exploration of the concept of media innovation and presentsthree steps to analyse them. It helps us understand what media innovations are,what is new about them, and what makes them
Krumsvik, A.H. +3 more
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American Cancer Society nutrition and physical activity guideline for cancer survivors
Ca-A Cancer Journal for Clinicians, 2022Cheryl L Rock +2 more
exaly
Social Media Innovations and Creativity
2016Creativity is often a procedure that takes place on social media based on complex social system dynamic behavior that involves both innovation and entrepreneurship. The increased role of creativity in social media innovations is due to its ability to yield work that is unusual and useful (Lee et al. 2015).
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Innovations to decarbonize materials industries
Nature Reviews Materials, 2021Katrin Daehn +2 more
exaly

