Results 61 to 70 of about 571 (126)

National Brand and Private Label Pricing and Promotional Strategy [PDF]

open access: yes
In this paper I use a unique and rich data set on prices and promotions from major US supermarkets to examine the nature of National Brand and Private Label interaction.
Volpe, Richard J., III
core   +1 more source

What investors say is what the market says: measuring China's real investor sentiment. [PDF]

open access: yesPers Ubiquitous Comput, 2021
Sun Y   +5 more
europepmc   +1 more source

GENESIS OF MEDIATEXTS IN SOCIAL MEDIA

open access: yes, 2020
The emergence of the Internet environment and the emergence of new media has already led to significant qualitative changes in the configuration of the media space. The introduction of digital technologies computer, broadcast, telecommunications entailed a major transformation of both media structures and the media market as a whole, as well as the ...
openaire   +1 more source

MEDIATEXT: EDUCATIONAL APPROACHES TO TEACHING RUSSIAN AS A FOREIGN LANGUAGE

open access: yesRusskii iazyk za rubezhom, 2022
В статье описаны итоги анализа научных публикаций исследователей РКИ и цифровой лингводидактики о медиатекстах и их использовании на уроках РКИ с точки зрения медиаобразовательного подхода. Осмыслена роль медианавыков и знаний журналистских жанров преподавателями РКИ и учащимися в работе с медиатекстами как учебными, дидактическими материалами.
openaire   +1 more source

Iconic Component of the Polycode Mediatext and Its Stylistic Potential

open access: yesPrepodavatel XXI vek, 2020
The article considers various peculiarities of implementing stylistic devices (metaphor, gradation, personification, contrast) in the advertising poly-code media text that, in its turn, serves as the object of the research. The research proves that the realization of stylistic devices can be actualized not only on the basis of the close correlation of ...
openaire   +1 more source

KUCST@LT-EDI-ACL2022: Detecting Signs of Depression from Social Media Text

open access: yes, 2022
In this paper we present our approach for detecting signs of depression from social media text. Our model relies on word unigrams, part-of-speech tags, readabilitiy measures and the use of first, second or third person and the number of words.
Agirrezabal, Manex, Amann, Janek
core  

The typology of memoirs and autobiographical editions: dynamic aspects

open access: yesБиблиосфера, 2015
The article considers types of memoirs and autobiographical books actual for the contemporary practice. It refines typological characteristics associated with new information technologies and, as a consequence, communication methods.
M. A. Lappo
doaj  

Language Play in Modern Mediatext [PDF]

open access: yes, 2019
The peculiarities of language play in modern English printed and electronic mass media аre discussed. Using the examples of word-building ludic innovations, some ways of their formation are considered.
Сніховська, І. Е.
core  

THE QUALITY RATING OF MEDIATEXT OF CONDITIONS DEVELOPMENT OF THE MODERN HIGHER VOCATHIONAL EDUCATION [PDF]

open access: yes, 2010
The influence of the informational environment on the subjects of educational process is valued from the point of the affirmation of importance of complex learning of potential abilities of mediatext.
Адам, Д. А.
core  

Home - About - Disclaimer - Privacy