Results 11 to 20 of about 236,489 (194)
Teacher’s Situated Knowledge Through Metaphor Construction and Its Story- Licensing
Lenguaje, 2018 This theoretical article argues for metaphor construction and development to explain how teachers situate their knowledge and make sense of their teaching lives and practices.
Héctor Manuel Serna Dimas
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Conceptual complexes in multimodal advertising
Cultura, Lenguaje y Representación, 2023 Several scholars have dealt with the workings of metaphor and metonymy in multimodal advertisements (see Forceville, 2009; Uriós-Aparisi, 2009; or Pérez-Sobrino, 2017, among others).
Carla Ovejas Ramírez
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Interpreting digital licensing contracts between a metaphorical and functional direction: A comparative analytical study [PDF]
International Journal of ADVANCED AND APPLIED SCIENCES, 2021 This study seeks to clarify the importance of explaining the type of digital license contracts to see if it can continue subjecting them to the metaphorical direction that adopts the direction of applying the traditional rules to this types of contract or must it be subject to the functional direction that adopts the necessity of establishing ...
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About primary metaphors Sobre metáforas primárias
DELTA: Documentação de Estudos em Lingüística Teórica e Aplicada, 2006 One important contribution to the Contemporary Theory of Metaphor is Grady's Primary Metaphor Hypothesis (1997), which claims that the emergence and nature of conceptual metaphors are often grounded in more experiential metaphorical patterns, called ...
Paula Lenz Costa Lima
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CamBAfx: workflow design, implementation and application for neuroimaging
Frontiers in Neuroinformatics, 2009 CamBAfx is a workflow application designed for both researchers who use workflows to process data (consumers) and those who design them (designers). It provides a front-end (user interface) optimized for data processing designed in a way familiar to ...
Cinly Ooi +26 more
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MULTIMODAL METAPHOR IN ADVERTISEMENT [PDF]
, 2018 Metaphor based on the cognitive linguistic view can be defined as a tool which allows us to understand one conceptual domain in terms of another. What usually happens is that we use a physical. What we need to comprehend, is the target domain.
Nahdyah Sari Daulay +5 more
core +1 more source
Changing public perceptions of alcohol, alcohol harms and alcohol policies: A multi-methods study to develop novel framing approaches. [PDF]
AddictionAbstract Background and aims Public perceptions of alcohol and its related harms and policies are shaped by multiple discourses and can influence behaviour and policy support. As part of a FrameWorks‐informed project to test framing approaches to improve public understanding and support for evidence‐based alcohol policies in the UK, this research aimed
Fitzgerald N +12 more
europepmc +2 more sources
International Journal of Communication, 2020 This study critically reflects on why and how private telecommunications operators in a militarized authoritarian state comply with government orders to shut down the Internet.
Admire Mare
doaj
Spor Bilimleri Araştırmaları DergisiThis study aims to deeply examine the perceptions and attitudes of women football coaches towards the concept of Fair Play through the use of metaphors. The research involved gathering qualitative data from 41 women football coaches holding UEFA A, B, and C licenses through an open-ended questionnaire.
Mehmet Ali Horozoğlu, Görkem Turaç
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Business Strategy and the Environment, EarlyView.ABSTRACT What propels a CFO in an emerging economy to champion ESG investments when formal regulations are weak? Moving beyond structural explanations, we provide a behavioural account arguing that a manager's internal ethical compass—moral intelligence (MI)—is a key driver.
AmirHossein ArminKia +4 more
wiley +1 more source