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Enhancing local community participation towards heritage tourism in Taiping, Malaysia: application of the Motivation-Opportunity-Ability (MOA) model

Journal of Heritage Tourism, 2022
Community participation is critical to tourism development, and how to promote community participation has become one of the major concerns of tourism practitioners and scholars.
Puvaneswaran Kunasekaran   +4 more
semanticscholar   +1 more source

Studying the antecedents and outcome of social media use by salespeople using a MOA framework

Industrial Marketing Management, 2020
The innovative impact of digital technologies on sales forces is largely unexplored. Particularly, the understanding of drivers of social media use by salespeople remains fragmented and scant.
Paolo Guenzi, E. Nijssen
semanticscholar   +1 more source

AI enabled travel: a MOA-nificent journey

Asia Pacific Journal of Tourism Research
This article explores the impact of motivation, opportunity, and ability (MOA) on customer participation in value co-creation with artificial intelligence (AI) in the hospitality and tourism industry and subsequent readiness to adopt AI-based services ...
S. Saxena   +4 more
semanticscholar   +1 more source

Moa Citings

The Journal of Commonwealth Literature, 2010
The archaeological consensus is that all species of Moa ( Dinornithiformes) have been extinct for three or four centuries. Yet these giant birds still enjoy a vigorous and prolific afterlife in New Zealand’s literature, art, historiography and popular culture.
openaire   +1 more source

Die Moa

1916
(Uploaded by Plazi from the Biodiversity Heritage Library) No abstract provided.
openaire   +2 more sources

AI-based MOA fault diagnosis mechanism in wireless networks

Wireless networks, 2022
Tao He   +4 more
semanticscholar   +1 more source

Popper’s Moa

1999
The aim of this chapter is to reconstruct the concept of natural necessity upon which the empirical causal (Humean) type of scientific law rests. In my opinion, this effort will enable one to grasp the ontological dimension of the epistemological concept: “empirical causal (Humean) type of scientific law.” The “empirical causal type of scientific law ...
openaire   +1 more source

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