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MARKETING A CITY LIBRARY IN THE FACE OF NEGATIVE ATTITUDES

International Journal of Business Strategy, 2015
Marketing research was employed to understand the shortcomings of an underutilized city library. It was then used to build an integrated marketing campaign for a ballot initiative to build a new city library to unite public and private actors. Secondary literature and focus group research with residents of diverse urban neighborhoods were analyzed to ...
Otjen, A. J., Keller, Sarah, Young, Kim
openaire   +2 more sources

Effects of negative mood and angry faces on the Ebbinghaus illusion

Psychological Research
This study investigated how induced mood states and emotional facial expressions modulate susceptibility to the Ebbinghaus illusion. Participants received either a positive or negative mood induction before performing the illusion task, in which both the target and inducer circles were replaced by faces displaying angry, happy, or neutral expressions ...
Antonia Pilar Pacheco-Unguetti   +1 more
openaire   +3 more sources

Crisis decision theory: Decisions in the face of negative events.

Psychological Bulletin, 2008
How do people respond to negative life events? Crisis decision theory combines the strengths of coping theories with research on decision making to predict the responses people choose under negative circumstances. The theory integrates literatures on coping, health behavior, and decision making, among others, into 3 stages that describe the process of ...
openaire   +2 more sources

Chemical Firms Face Negative Debt Ratings

Chemical & Engineering News Archive, 2003
T he deterioration of credit quality among North American chemical companies continued throughout the second quarter, according to a new report by Standard & Poor's Rating Services. Year-to-date, downgrades have outpaced upgrades 20 to 1, continuing a multiyear slide in credit quality.
openaire   +1 more source

Connection Science

Connection Science, 2022
Wen-Sheng Chen, Binbin Pan
exaly  

Joint latent low-rank and non-negative induced sparse representation for face recognition

Applied Intelligence, 2021
Long Zhang, Zhenwen Ren, Mingna Wu
exaly  

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