The anterior cingulate cortex: an integrative hub for human socially-driven interactions. [PDF]
Lavin C +5 more
europepmc +1 more source
Neuromarketing: el entendimiento del ser humano como instrumento del desarrollo ético empresarial [PDF]
En este documento el objetivo principal es, investigar diferentes teorías sobre el Neuromarketing y los aportes científicos realizados en este campo en los últimos años, además de identificar los beneficios que se obtienen con la aplicación de las ...
Gutiérrez Farfan, Adriana Constanza +1 more
core
Neuroscience and media education: lacks in the Spanish case [PDF]
En este artículo se analizan carencias en el ámbito de la Educación Mediática. Con este objetivo, se han seleccionado indicadores en el campo de la neurociencia y se ha analizado su presencia o ausencia en una muestra de 445 documentos significativos. La
Ferrés Prats, Joan +2 more
core +2 more sources
Attention Allocation to Financial Information: The Role of Color and Impulsivity Personality Trait. [PDF]
Ceravolo MG +6 more
europepmc +1 more source
Pupil dilation signals uncertainty and surprise in a learning gambling task. [PDF]
Lavín C +2 more
europepmc +1 more source
Stochastic model predicts evolving preferences in the Iowa gambling task. [PDF]
Fuentes MA +4 more
europepmc +1 more source
Uncertainty and orientation towards errors in times of crisis: The importance of building confidence, encouraging collective efficacy [PDF]
The current economic crisis is triggering a new scenario of uncertainty, which is affecting the organizational behavior of individuals and working teams.
Arenas Moreno, Alicia +3 more
core +1 more source
Altruistic traits are predicted by neural responses to monetary outcomes for self vs charity. [PDF]
San Martín R +4 more
europepmc +1 more source
Cortical Brain Activity Reflecting Attentional Biasing Toward Reward-Predicting Cues Covaries with Economic Decision-Making Performance. [PDF]
San Martín R +3 more
europepmc +1 more source
Rapid brain responses independently predict gain maximization and loss minimization during economic decision making. [PDF]
San Martín R +4 more
europepmc +1 more source

