Results 221 to 230 of about 17,370,778 (297)

Deceptive Minds in Digital Spaces: The Influence of the Dark Triad on Posting Fake Online Reviews

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT In the digital age, online reviews play a critical role in consumer decision‐making. Despite growing interest in fake online reviews, the personality antecedents of posting such reviews remain largely unexplored. This study addresses this gap by investigating the influence of Dark Triad personality traits on the behavior of posting fake ...
Matteo Borghi, Phatcharasiri Ratcharak
wiley   +1 more source

Advancing Antecedents of Brand Personality: A Meta‐Analytical Review and Moderator Analysis

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Product differentiation is essential to attract consumers. Besides functional brand characteristics, symbolic traits like brand personality are a value‐adding differentiation tool for marketers. While extant research has examined the relationships between brand personality and its antecedents, an extended and contemporary review is lacking ...
Wenxin Wang   +2 more
wiley   +1 more source

Differences in Treatment Outcomes Depending on the Adjuvant Treatment Modality in Craniopharyngioma. [PDF]

open access: yesYonsei Med J
Lee BM   +10 more
europepmc   +1 more source

The Effect of Charitable Norms of Income Classes and Perceived Economic Mobility on Prosocial Behavior

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT This study introduces a novel framework for understanding how social norms and economic perceptions interact to shape prosocial behavior. Specifically, it examines how class‐based charitable norms and individuals’ perceived economic mobility jointly influence conformity to prosocial standards.
Yongju Kwon, Youjae Yi
wiley   +1 more source

New Moon

open access: yesThe Iowa Review, 2008
openaire   +1 more source

Home - About - Disclaimer - Privacy