Branding the Games: Commercialism and the Olympic City [PDF]
, 2009 This chapter examines the role of branding and sponsorship in the Olympic games - with particular reference to the urban. The chapter identifies tensions between Olympic values, branding activities and a projected legacy.
MacRury, Iain
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Women in the 2000, 2004 and 2008 Olympic and Paralympic Games [PDF]
, 2009 This report analyzes the representation and participation of women in the international and U.S. Olympic organizations relative to the Olympic and Paralympic Games, especially for 2000, 2004, and 2008.
Alison Wrynn, Maureen Smith
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Human resources of the China Olympic volunteer program "Beijing 2022"
Наука. Культура. Общество, 2022 The article presents the results of an online survey conducted among the volunteers of the Olympic and/or Paralympic Games 2022 (Beijing, China). The text discusses the experience of participation of Chinese Olympic volunteers in relevant activities ...
Marina P. Sukharkova
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Boycott of the Los Angeles 1984 Olympic Games as an Example of Political Play-Acting of the Cold War Superpowers [PDF]
, 2015 Sports boycott is one of the most important dimension of sport colliding with politics. The subject of the article is the boycott of the Los Angeles Olympic Games in 1984, one of the most spectacular boycotts, which was conducted by communist ...
Kobierecki, Michał Marcin
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Assessing the Olympics: Preliminary Economic Analysis of a Boston 2024 Games Impacts, Opportunities and Risks [PDF]
, 2015 The possibility of hosting the Summer Games is sparking significant debate in our community about the potential benefits, costs, and risks associated with hosting the Olympics.
Andrew Hall +4 more
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Consuming the Olympics: the fan, the rights holder and the law [PDF]
, 2010 The London Olympic Games and Paralympics Act 2006 (the Act) received its Royal Assent on 30 March 2006, well over six years before the Games themselves are due to begin.
James, MD, Osborn, G
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Resilient planning for sporting mega-events: designing and managing safe and secure urban places for London 2012 and beyond [PDF]
, 2011 Since the 1960s both regeneration and security have been prominent themes in Olympic planning. However, this paper argues that the prominence given to post event 'legacies' in London's bid to host the 2012 Summer Games has fomented a merger of these ...
Coaffee, J, Fussey, P
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Olympic education in all Greek schools: adoption and abandonment
Acta Universitatis Carolinae: Kinanthropologica, 2016 Prior to the Olympic Games of 2004, Greece incorporated Olympic Education into the curriculum of its national educational system for one session per week in every grade from the ages of 6 to 18. The main forces behind this were: the International Olympic
Costas Mountakis
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Bidding to host a major sports event: The Youth Olympic Games [PDF]
African Journal of Hospitality, Tourism and Leisure, 2020 In this studies the possible social and economic impacts on former host cities based on their experience of the major sports events. An assessment of the Socio-Economic profiles of bidding for the Youth Olympic Games, helping to create a competitive ...
Suriyan Somphong
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Security requirements at the Olympic Games [PDF]
SportLogia, 2016 The subject of this paper is related to the security requirements at the Olympic Games. The Olympic Games are the biggest global sporting event that brings together athletes and spectators from over 200 countries worldwide. The phenomenological aspects
Violeta Šiljak +2 more
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