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Quantifying future Olympic sport selection: a data-driven framework for SDE evaluation and selection. [PDF]

Front Sports Act Living
Song Y, Dai R, Zhang Q, Sun Y.
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Olympic sponsorship: evolution, challenges and impact on the Olympic Movement

International Journal of Sports Marketing and Sponsorship, 2008
Selecting the most effective leveraging methods is crucial for national Olympic sponsors, who have limited time to achieve their sponsorship objectives. This paper presents the Optimal Leveraging Activity (OLA) model, which suggests that leveraging activities for high involvement products/services should primarily focus on enhancing brand image ...
Fiona Davies, Georgios Tsiantas
exaly   +4 more sources

The Olympic Movement

The Journal of International Communication, 1995
(1995). The Olympic Movement. The Journal of International Communication: Vol. 2, Olympic Communication, pp. 3-5.
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RELEVANT TASKS OF OLYMPIC EDUCATION IN THE MODERN OLYMPIC MOVEMENT

Scientific News of Academy of Physical Education and Sport, 2021
This article is devoted to the relevant tasks of Olympic education in the modern Olympic Movement. The set of complex social and pedagogical problems, such as a complete rejection of the humanistic ideals of Pierre de Coubertin in his concept of Olympism, unfair competitions, the decline in youth interest in the Olympic Games and others, as well as the
null N.Y. Melnikova, null V.I. Stolyarov, null M.V. Koreneva, null V.V.Melnikov   +3 more
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Olympic Movement

2018
At the close of the nineteenth century, French aristocrat Pierre de Coubertin (1863–1937) sought to revive the Olympics in an attempt to foster cultural diversity and alleviate rising international tensions. In 1894, Coubertin helped found the International Olympic Committee (IOC), and he served as its second president until 1925.
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An Olympic Joke: Sanctioning the Olympic Movement

2019
Article published in the Michigan State International Law Review.
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Getting into the Olympic Movement

Practical Pre-School, 2012
Young children are quick to accept differences; build on this by introducing the Paralympics. Then follow up with physical activities where the children benefit from working together, suggests Eileen Jones.
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Olympic Movement in Kindergarten

2018
This article is dedicated to the issue of introduction of preschoolers to the Olympic Movement in a kindergarten. Expediency and efficiency of management of project activities are substantiated with a view to develop the understanding of the Olympic Movement in over-fives as an initial level of introduction to the participation in the Olympic Movement.
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Agenda 2020 and the Olympic Movement^*

Sport in Society, 2016
This paper examines the current Olympic bidding crisis and evaluates the accompanying Agenda 2020 reform process at the International Olympic Committee.
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