Results 41 to 50 of about 42,028 (257)
How to shop online: The construct and measurement of consumer competency in online shopping
Lower levels of consumer competency are a major obstacle preventing consumers from benefitting from online shopping. However, the literature provides little information on consumers’ competency in online shopping. Based on the consumption decision-making process model, in Study 1, 12 college students with rich experience in online shopping were ...
Liu, Guofang, Li, Xiao, Meng, Qingxuan
openaire +2 more sources
U.S. Consumer Preferences for Cage‐Free Eggs and Hen Housing Policies
ABSTRACT Farm animal welfare (FAW) continues to be a divisive issue in the egg industry. In the United States, 10 states and most major retailers have implemented policies or voluntary pledges to transition to 100% cage‐free egg sales. We use best‐worst scaling and discrete choice experiments to evaluate U.S.
Vincenzina Caputo +3 more
wiley +1 more source
Technology Acceptance as a Determinant of Online Grocery Shopping Adoption
Online grocery shopping plays an important role in the current online market as the most evolving online shopping category. Despite that, consumers adopt this way of shopping quite differently across European countries.
Radka Bauerová, Martin Klepek
doaj +1 more source
Online and in-store shopping interactions for non-essential experience goods
The online and in-store shopping landscape underwent transformative shifts due to the Covid-19 pandemic, potentially leading to novel hybrid shopping behaviors following the availability of Covid-19 vaccines.
Ibukun Titiloye +3 more
doaj +1 more source
ABSTRACT Sustainability labels can help support consumers select more socially and environmentally friendly options, thereby enhancing returns for conscientious producers and promoting the transition to a more sustainable food system. However, consumer confusion regarding labels' meaning undermines their effectiveness.
Monika Hartmann +4 more
wiley +1 more source
Pengaruh Motivasi Hedonic Shopping dan Adiksi Internet Terhadap Online Impulse Buying
Penelitian ini bertujuan untuk mengetahui pengaruh dimensi motivasi belanja hedonis (adventure shopping, social shopping, gratification shopping, idea shopping, role shopping dan value shopping) dan jenis kelamin terhadap impulse buying secara online ...
Aqmarina Aqmarina +1 more
doaj +1 more source
ABSTRACT Native plants offer a variety of aesthetic (e.g., fall colour, fruit, flowers) and functional benefits (e.g., pollinator friendly, wildlife friendly, water management). How these benefits influence consumer choice and perceived value of native versus introduced plants is not well understood.
Alicia Rihn +3 more
wiley +1 more source
Online Shopping: Motivation, Loyalty and Process
The study’s objective was to understand the motivation and loyalty of online shoppers in South Africa, and to understand the process undertaken by online shoppers in procuring products and services online.
Brian BARNARD, Dithebe MENOE
doaj
The influence of hedonic shopping motivation on online impulse buying behavior in the fashion industry [PDF]
Impulse buying is a key marketing strategy to boost online sales in fast fashion, as many items in this sector are purchased impulsively, often driven by hedonic motivations.
Lerato S. Mashilo +2 more
doaj +1 more source
ABSTRACT This paper explores Swedish consumers' protein preferences by estimating the willingness‐to‐pay (WTP) for minced meat and plant‐based proteins in pasta sauce from an in‐store experiment (n = 206) and an online discrete choice experiment (n = 517). On average, the WTP was highest for minced meat.
Emilia Mattsson +3 more
wiley +1 more source

