When do tourists prefer to continue using online travel agencies? An empirical study from Vietnam [PDF]
Innovative MarketingOnline travel agencies have profoundly influenced the travel industry by offering numerous essential advantages to both consumers and service providers.
Man The Nguyen
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Barriers toward purchasing from online travel agencies
International Journal of Hospitality Management, 2020 Abstract Online travel agencies (OTAs) are expanding their services to many segments of the travel and tourism industry. While they are beneficial to travelers, OTAs also face a great deal of consumer resistance. However, prior literature has largely focused on travelers’ adoption intentions toward OTAs, scarcely exploring the causes of such ...
Talwar, Shalini +4 more
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BBR: Brazilian Business Review, 2022 Intensive use of social media has helped online travel agencies (OTAs) to identify what things consumers find more relevant when planning their vacations online. Several online companies have emerged and started competing with well-established players in
Cláudia Rodrigues Maia +3 more
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What makes you continuously use chatbot services? Evidence from chinese online travel agencies. [PDF]
Electron Mark, 2021 Thanks to artificial intelligence, chatbots have been applied to many consumer-facing applications, especially to online travel agencies (OTAs). This study aims to identify five quality dimensions of chatbot services and investigate their effect on user ...
Li L, Lee KY, Emokpae E, Yang SB.
europepmc +2 more sources
The impact of negative emotions and relationship quality on consumers' repurchase intention: An empirical study based on service recovery in China's online travel agencies. [PDF]
Heliyon, 2023 Wei J +6 more
europepmc +2 more sources
The Impacts of Perceived Risk and Negative Emotions on the Service Recovery Effect for Online Travel Agencies: The Moderating Role of Corporate Reputation. [PDF]
Front Psychol, 2021 This study explores the impact mechanism of perceived risk and negative emotions on the service recovery effect of an online travel agency (OTA) through a scenario experiment.
Wei J.
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Determining the factors affecting customer satisfaction using an extraction-based feature selection approach [PDF]
PeerJ Computer Science, 2022 The coronavirus disease 2019 (COVID-19) causes tremendous damages to the world, including threats to human’s health and daily activities. Most industries have been affected by this pandemic, particularly the tourism industry.
Weishen Wu, Dalianus Riantama
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Company websites and mobile apps versus social media: which service experience creates more customer value for online travel agencies? [PDF]
Service Business, 2022 This paper examines the effects of online travel agency (OTA) service experience (via OTA company websites and mobile apps, and social media) on customer perceived (utilitarian and epistemic) value.
Chen J, Kamalanon P, Janupiboon T.
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Factors affecting customer satisfaction of online travel agencies in India [PDF]
Tourism and Hospitality Management, 2017 Purpose – The purpose of this paper is to identify the factors affecting customer satisfaction for online travel agencies in India. It will help guide existing online travel agencies and future entrants to have an in-depth understanding of customer ...
Sabyasachi Dutta +2 more
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Heliyon, 2023 This study investigates the relationship between online travel sites' affordances (OTSA), technology readiness (TR), and their impact on tourists' online purchase intentions (OPI), as well as the moderating role of trust on OPI and e-loyalty.
Nur Shahirah Mior Shariffuddin +3 more
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