Results 281 to 290 of about 387,299 (340)
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Asia Pacific Journal of Tourism Research, 2022
In an uncertain and escalating risk period resulting from the prolonged pandemic crisis, this study aimed to identify the dimensional nature of online travel agencies’ (OTAs) website credibility, and empirically investigate the effects of its components ...
Ziwei Zhu, S. Kim, H. Shin
semanticscholar +1 more source
In an uncertain and escalating risk period resulting from the prolonged pandemic crisis, this study aimed to identify the dimensional nature of online travel agencies’ (OTAs) website credibility, and empirically investigate the effects of its components ...
Ziwei Zhu, S. Kim, H. Shin
semanticscholar +1 more source
Journal of Systems and Information Technology
Purpose The concept of ubiquitous assimilation in e-commerce, denoting the seamless integration of technologies into customer shopping experiences, has played a pivotal role in aiding e-satisfaction and, consequently, fostering patronage intention ...
Nisha Pradeepa S.P. +3 more
semanticscholar +1 more source
Purpose The concept of ubiquitous assimilation in e-commerce, denoting the seamless integration of technologies into customer shopping experiences, has played a pivotal role in aiding e-satisfaction and, consequently, fostering patronage intention ...
Nisha Pradeepa S.P. +3 more
semanticscholar +1 more source
Assessing Website Quality of Online Travel Agency
Proceedings of the 2019 The 3rd International Conference on Digital Technology in Education, 2019Currently, online travel agencies (OTAs) are experiencing an increase in the number of customers. As the number of OTA also in the trend of increasing, the competition to grasp the attention of the customers becomes fierce. For gaining customer satisfaction, service providers have to improve their services to fulfil customer needs and demands.
F. I. H. Nasution +5 more
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Online Travel Agencies (OTAs): a new product of e-commerce
International Conference on Cloud Computing, Internet of Things, and Computer Applications, 2022The arrival of the Internet era has spawned a new travel agency business model, namely online travel agency, e-commerce spawned a new travel agency model, which has brought a huge blow to the operation of traditional travel agencies.
Li Tao
semanticscholar +1 more source
Determinants of paying attention to the logos of online travel agencies
Journal of Vacation Marketing, 2022A logo is an important part of brand image and a key visual element that has an impact on cognitive, emotional and behavioural reactions. This article examines how often tourists consciously pay attention to the logos of online travel agencies and brand ...
G. Godlewski, M. Zalech
semanticscholar +1 more source
Asia Pacific Journal of Tourism Research
Service failure is a common issue in the operations of online travel agencies (OTAs) because of the wide range of heterogeneous services being provided. Many OTAs have now started using chatbots for complaint management.
Rishab Chauhan, Payal Mehra
semanticscholar +1 more source
Service failure is a common issue in the operations of online travel agencies (OTAs) because of the wide range of heterogeneous services being provided. Many OTAs have now started using chatbots for complaint management.
Rishab Chauhan, Payal Mehra
semanticscholar +1 more source
The international journal of tourism research
The emergence of online travel agencies (OTAs) provides travelers with “one‐stop” convenience, but also faces issues of price discrimination. This mixed‐methods study began with semi‐structured interviews of 30 participants to explore initial perceptions,
Kuo-Yan Wang +3 more
semanticscholar +1 more source
The emergence of online travel agencies (OTAs) provides travelers with “one‐stop” convenience, but also faces issues of price discrimination. This mixed‐methods study began with semi‐structured interviews of 30 participants to explore initial perceptions,
Kuo-Yan Wang +3 more
semanticscholar +1 more source
Comparison of Web Service Quality Between Online Travel Agencies and Online Travel Suppliers
Journal of Travel & Tourism Marketing, 2004SUMMARY The purpose of this study is to: (1) identify the underlying dimensions of Web service quality between online travel agencies and online travel suppliers; and (2) compare the magnitude of Web service quality dimensions between online travel agencies and online travel suppliers in explaining the overall level of customer satisfaction.
Woo Gon Kim, Hae Young Lee
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2022 International Conference on Data Analytics for Business and Industry (ICDABI), 2022
Increased use of social media, especially during the COVID-19 pandemic, affects consumer behavior in making purchases, one of which is transactions made by followers of online travel agencies (OTA).
Muhammad Fanani +3 more
semanticscholar +1 more source
Increased use of social media, especially during the COVID-19 pandemic, affects consumer behavior in making purchases, one of which is transactions made by followers of online travel agencies (OTA).
Muhammad Fanani +3 more
semanticscholar +1 more source
Perceived Affordances and Regret in Online Travel Agencies
Journal of Travel Research, 2021Despite the revolutionary system of online booking, the decision-making process for booking hotels is still very stressful for customers, who face much uncertainty.
Hwirim Jo +3 more
semanticscholar +1 more source