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Bacterial Cellulose for Sustainable Food Packaging: Production Pathways, Structural Design, and Functional Modification Strategies. [PDF]

open access: yesPolymers (Basel)
Turganova R   +8 more
europepmc   +1 more source

Consumer Packaging Strategy

2022
The consumer packaged goods (CPG) industry is dominated by major Western brands. The dominance of such major brands extends to Asian burgeoning markets. These conglomerates often rely on packaging as a strategic tool to entice Asian consumers. This book illustrates how packaging as a marketing tool is more than simply changing the label or translating ...
Khan, Huda   +2 more
openaire   +2 more sources

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