Results 11 to 20 of about 17,042,824 (351)

Understanding FinTech Platform Adoption: Impacts of Perceived Value and Perceived Risk

open access: yesJournal of Theoretical and Applied Electronic Commerce Research, 2021
FinTech platforms are one of the most important elements in the rapidly digitized world’s economy. This study investigates the factors that affected individuals’ acceptance of FinTech services, especially on internet wealth management platforms.
Jianli Xie, Liying Ye, Wei Huang, Min Ye
doaj   +2 more sources

ChatGPT in Learning: Assessing Students' Use Intentions through the Lens of Perceived Value and the Influence of AI Literacy. [PDF]

open access: yesBehav Sci (Basel)
This study sought to understand students’ intentions regarding the use of ChatGPT in learning from the perspective of perceived value, exploring the influence of artificial intelligent (AI) literacy.
Al-Abdullatif AM, Alsubaie MA.
europepmc   +2 more sources

PERAN PERCEIVED RISK DALAM MEMEDIASI PENGARUH PERCEIVED QUALITY TERHADAP PERCEIVED VALUE

open access: yesE-Jurnal Manajemen, 2019
Tujuan penelitian ini adalah untuk menguji peran perceived risk dalam memediasi pengaruh perceived quality terhadap perceived value pada nasabah LPD Desa Adat Jro Kuta Pejeng.
Desak Ayu Made Eva Suari Adnyani   +1 more
doaj   +3 more sources

Pengaruh Endorser terhadap Purchase Intention dengan Perceived Value dan Perceived Usefulness sebagai Variabel Mediasi (Studi Pada Viewer Food Vlogger of YouTube Channel) [PDF]

open access: yesJurnal Manajemen Dan Kewirausahaan, 2020
The main objective of this study is to investigate, describe and analyze the direct and indirect effect of endorsing, perceived value, and perceived usefulness on purchase intention.
Dyajeng Puteri Woro Subagio   +1 more
doaj   +1 more source

Influence of Perceived Value on Consumers’ Continuous Purchase Intention in Live-Streaming E-Commerce—Mediated by Consumer Trust

open access: yesSustainability, 2023
As an emerging e-commerce model that combines the convenience of traditional e-commerce with the real-time and interactive nature of live streaming, live-streaming (LS) e-commerce is loved and recognized by consumers. At the same time, LS e-commerce also
Yanyan Wu, Hongqing Huang
semanticscholar   +1 more source

The drivers of omni-channel shopping intention: a case study for fashion retailing sector in Danang, Vietnam [PDF]

open access: yesJournal of Asian Business and Economic Studies, 2021
Purpose – The purpose of this paper is to look into the mechanism in which customers involve themselves in omni-channel retail setting and use its advantages. Design/methodology/approach – Via an empirical analysis through surveying customers, this paper
Thi Hieu Hanh Truong
doaj   +1 more source

Customer Perceived Value: A Comprehensive Meta-analysis

open access: yesJournal of services research, 2023
Customer perceived value (CPV) is a cornerstone of marketing literature. However, myriad studies have generated contradictory empirical findings. In addition, though some existing literature reviews help clarify the conceptual foundations of CPV, the ...
Markus Blut   +4 more
semanticscholar   +1 more source

The behavioral intention of young Malaysians towards cashless society: Value-based adoption model

open access: yesCogent Business & Management, 2023
The purpose of this study is to validate the Value-based Adoption Model (VAM) in order to investigate young Malaysians’ e-wallet adoption intentions. A structured questionnaire was used to collect 214 questionnaires.
Ju Jingnan   +3 more
doaj   +1 more source

Farmers' adoption of agriculture green production technologies: perceived value or policy-driven?

open access: yesHeliyon, 2023
Understanding the underlying reasons for farmers' AGPT adoption in the context of resource environment tightening and agricultural carbon reduction has become crucial to promote agriculture sustainable development.
Muziyun Liu, Hui Liu
semanticscholar   +1 more source

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