Results 231 to 240 of about 26,577 (262)
Some of the next articles are maybe not open access.
Persona-fied brands: managing branded persons through persona
Journal of Marketing Management, 2016Delphine Dion, Eric Arnould
exaly
Qualitative research in management: addressing complexity, context and persona
Management Decision, 2006exaly
Influences of persona self on luxury brand attachment in the Metaverse context
Asia Pacific Journal of Marketing and Logistics, Joonheui Bae
exaly

