Influencer Marketing in Rural Tourism: Enhancing Destination Image and Encouraging Homestay Choices. [PDF]
Chauhan R +5 more
europepmc +1 more source
Who Are the Consumers of European Farmers' Markets? A Cross‐Country Analysis
ABSTRACT With substantial growth in the number of farmers' markets (FMs) in developed countries, the number of consumers visiting FMs is also increasing. This study comparatively assesses the consumers of FMs in three European countries where FMs traditionally play a distinctive role in food supply chains.
Áron Török +6 more
wiley +1 more source
The relationship between basic psychological needs satisfaction and personal growth initiative among female college students in Western China: a chain mediation effect. [PDF]
Song S, Yan B.
europepmc +1 more source
ABSTRACT Despite the broad focus on necessity‐ and opportunity‐driven entrepreneurship in research and policy, the entrepreneurial dichotomy within the agribusiness context has not been adequately addressed. This study contributes to closing this knowledge gap by examining youth's perceptions of agribusiness through the lens of the push‐pull motivation
Cool Dady Mangole +6 more
wiley +1 more source
Twin Threats in Digital Workplace: Technostress and Work Intensification in a Dual-Path Moderated Mediation Model of Employee Health. [PDF]
Malik MJN, Ali M, Malik A, Malik S.
europepmc +1 more source
ABSTRACT Agricultural soils offer great potential for carbon sequestration through humus formation. One way to motivate farmers to build up humus is through humus programs. These are still at an early stage of development, poorly explored, and the number of participating farmers is low. Our aim is to explain the heterogeneity of farmers' willingness to
Julia B. Block +2 more
wiley +1 more source
Development and psychometric validation of the Food Safety Practice Scale (FSPS-18) for the adult population in Bangladesh: insights from the classical test theory and gender invariance test in a cross-sectional study. [PDF]
Amin MB +13 more
europepmc +1 more source
Consumer Preferences for Craft Beer: The Interplay of Localness and Advertising Language
ABSTRACT This study explores the influence of the language of the label, origin of production, and origin of brewing ingredients on Croatian consumers' preferences and willingness to pay for organic craft beer. Employing an online survey and a choice experiment among 223 Croatian alcohol consumers, we find that while there's a willingness to pay a ...
Marija Cerjak +2 more
wiley +1 more source
Mission valence of civil servants: development and validation of a three-dimensional scale. [PDF]
Liu X, Zhao M, Zheng W.
europepmc +1 more source

