The cross-media interaction between the Kemerovo State University and the regional authorities in social networks can be analyzed as a method of PR-promotion.
Artur V. Chepkasov, Marina V. Gorokhova
doaj +5 more sources
PR-Promotion of a Recreational Organization
The article introduces some PR-promotion opportunities for the greenhouse complex of the Tauride Garden (St. Petersburg), which provides a unique historical platform for recreational activities and leisure time.
Natalia Rozova, Arina Nesmelova
semanticscholar +4 more sources
Analysis of the sphere of development of advertising and PR promotion of real estate agencies in the modern Russian market for the provision of relevant services [PDF]
Kirill A. Fadeev, Adelia Valiakhmetova
semanticscholar +3 more sources
Creation and Promotion of Ukraine’s Nation Brandingas a PR Tool of Public Administration
The article considers the main theoretical aspects of the creation of Ukraine’s nation branding. The construction and development of a nation branding as a PR tool used in public administration is analysed.
Olena Morozova
doaj +3 more sources
Factors associated with the effectiveness of oral health promotion in the Family Health Strategy [PDF]
This study investigated associations between sociodemographic and professional profiles, work-related factors, and the effectiveness of oral health promotion strategies implemented by dentists in the Family Health Strategy.
Suyene de Oliveira PAREDES +4 more
doaj +2 more sources
COMMUNICATION TOOLS OF THE INTERNET ENVIRONMENT AS A MODERN MEANS OF BUSINESS PROMOTION
For the successful sale of goods and services in a modern digital society, there is a need to transfer marketing to the Internet environment. The main tools of marketing communications are advertising, PR, sales promotion and direct marketing, each of ...
Aleksandr V. Ponachugin +2 more
doaj +2 more sources
Promotion effect of rare earth elements (Ce, Nd, Pr) on physicochemical properties of M-Al mixed oxides (M = Cu, Ni, Co) and their catalytic activity in N2O decomposition [PDF]
A series of M-AlOx mixed oxides (M = Cu, Co, Ni) with the addition of high loadings of rare earth elements (REE, R = Ce, Nd, Pr; R0.5M0.8Al0.2, molar ratio) were investigated in N2O decomposition.
Phuoc Hoang Ho +10 more
openalex +2 more sources
This article examines the use of PR technologies in the context of art and culture. Focusing on the Ukrainian experience, the purpose of the research is to unveil the dynamics of interaction between PR strategies and the promotion of a vocal artist.
Dmytro A Lievit
openalex +2 more sources
THE USE OF PR-TECHNOLOGIES AS A MARKETING COMMUNICATIONS TOOL FOR THE PROMOTION OF THE COMPANY
The significance, role and functions of PR-technologies at the enterprise are investigated, the urgency and directions of image formation of the modern enterprise are determined.
Victoria Zelic
openalex +2 more sources
Dramatic enhancements in both the product yield and reaction speed compared with Ni2P were achieved on PrPO4/Ni2P composites in virtue of the exclusive capability of PrPO4 to activate H2 for hydrogenation transformations of biomass derivatives.
Yafang Zhang +6 more
openalex +3 more sources

